General Manager of Interantional Sales

The General Manager of International Sales – Export is a senior commercial leader responsible for driving global revenue growth, expanding international market presence, and strengthening distributor and retail partnerships across LATAM, the Caribbean, Asia, Europe, the Middle East, and emerging markets. This role oversees all export sales operations for the company’s vitamins and dietary supplement portfolio, ensuring compliance with global regulatory requirements and delivering sustainable, profitable growth. This is a fully in‑office leadership role requiring daily on‑site presence to collaborate with cross‑functional teams including Operations, Regulatory, Finance, Marketing, and Supply Chain.Essential functionsReasonable accommodations may be made to enable individuals with disabilities to perform these essential functions.Key ResponsibilitiesStrategic Leadership & Global ExpansionDevelop and execute a comprehensive international sales strategy aligned with corporate growth objectives.Identify, evaluate, and open new export markets, channels, and distribution opportunities.Lead annual sales planning, forecasting, pricing strategy, and market prioritization.Distributor & Customer ManagementBuild, negotiate, and manage high‑value relationships with international distributors, wholesalers, and key retail partners.Establish performance KPIs, quarterly business reviews, and long‑term growth plans with each partner.Resolve escalated customer issues and ensure exceptional service levels across all markets.Revenue & P&L OwnershipOwn international sales P&L, including revenue targets, margin optimization, and cost‑to‑serve management.Oversee contract negotiations, commercial terms, and international pricing structures.Partner with Finance to ensure accurate forecasting, budgeting, and revenue reporting.Regulatory, Compliance & Export OperationsEnsure all international sales activities comply with FDA, international regulatory agencies, customs, and export documentation requirements.Collaborate with Regulatory Affairs and Quality to support product registrations and market‑specific compliance.Work closely with Supply Chain to optimize lead times, logistics, and inventory planning for export markets.Cross‑Functional LeadershipPartner with Marketing to develop region‑specific product strategies, promotional plans, and brand positioning.Collaborate with Operations and Manufacturing to align production schedules with global demand.Lead, mentor, and develop a high‑performing international sales team.Market Intelligence & Competitive AnalysisMonitor global trends in vitamins, supplements, and consumer health categoriesAnalyze competitive landscapes, pricing movements, and regulatory shifts to inform strategy.Provide executive leadership with insights and recommendations for market expansion.QualificationsBachelor’s degree in business, International Business, Marketing, or related field.10+ years of progressive international sales leadership experience, preferably in vitamins, supplements, nutraceuticals, OTC, or consumer health.Proven success managing export markets and distributor networks.Strong understanding of global regulatory requirements, export documentation, and international logistics.Demonstrated ability to lead teams, negotiate complex agreements, and deliver revenue growth.Must work onsite daily; remote work is not permitted.PreferredMBA or advanced degree.Experience with LATAM, Caribbean, Middle East, and Asia markets.Multilingual capabilities (Spanish, Portuguese, or others).Experience with manufacturing‑based organizations and vertically integrated operationsTravel requiredTravel approximately 20% to visit customers, prospects, and attend domestic and international trade shows.