Global Head – Marketing & Tourism

Global Head – Marketing & Tourism📍 Riyadh, Saudi ArabiaAbout the Role:A leading, world-class complex entity in Riyadh is seeking a commercially sound Global Head – Marketing & Tourism to join its executive leadership team. The organization is scaling its international patient program and global brand presence in line with Saudi Vision 2030. This role will lead the medical tourism function's strategy, operations, and financial performance, driving disciplined growth and a better patient experience across a fast-expanding platform.Key Responsibilities:Strategic Leadership & GrowthDevelop and own the end-to-end medical tourism strategy, aligned with organizational goalsSet and drive annual targets for patient volume, revenue, and market expansionBuild and maintain partnerships with global healthcare providersIdentify new markets and scalable growth opportunitiesBranding & MarketingOversee multilingual marketing materials and digital contentOwn branding strategy, positioning the organization as a leading global healthcare destinationPatient Experience & OperationsOversee the full international patient journey — inquiry through post-care follow-upSet and monitor service standards for satisfaction, responsiveness, and quality of careLead resolution and crisis management for complex patient casesOperational & Financial LeadershipOwn P&L performance, cost control, and revenue optimization for the functionBuild and lead the department team — recruitment, development, and performance managementEnsure adherence to international healthcare quality and accreditation standards, and full regulatory complianceCandidate Profile:Bachelor's degree in Business Administration, Healthcare Administration, or related field (Master's in a healthcare-related discipline preferred)15+ years of relevant experience, including at least 5 years in a large organizationProven track record building and scaling international patient/medical tourism programsStrong commercial, financial, and brand-strategy backgroundDemonstrated leadership across cross-functional teams and complex stakeholder environmentsAbility to drive change and innovation at an enterprise level