Google Ads & Performance Marketing Specialist

Location: Dubai, UAEEmployment Type: Full-time | On-siteAbout the RoleWe are looking for an experienced Google Ads & Performance Marketing Specialist to manage, optimise and scale paid advertising campaigns across our portfolio of businesses.Google Ads will be your primary focus.

We are looking for someone who understands not only how to run campaigns, but also how to generate qualified leads, improve conversions and turn advertising spend into measurable business growth.This is a hands-on, in-house role requiring strong technical expertise, analytical thinking and a results-driven mindset.Key ResponsibilitiesPlan, manage and optimise Google Ads campaigns, including Search, Performance Max and remarketing.Develop campaign strategies focused on lead generation, conversions and ROI.Manage advertising budgets, improve campaign efficiency and identify opportunities to scale.Analyse performance using Google Analytics 4, Google Tag Manager and conversion tracking.Conduct keyword research, optimise bidding strategies and continuously test campaign performance.Monitor key metrics including CPA, CPL, ROAS and conversion rates.Collaborate with internal teams to improve landing pages and conversion funnels.Report results, identify opportunities and recommend improvements.Requirements4+ years of hands-on Google Ads experience.Strong expertise in Google Search Ads, campaign management and optimisation.Proven track record of generating qualified leads and improving advertising performance.Practical experience with Google Analytics 4, Google Tag Manager and conversion tracking.Strong analytical skills and a commercial, results-oriented mindset.Ability to independently manage campaigns across multiple brands.Good communication skills in English.Currently based in Dubai and available to work on-site.Experience with Meta Ads or Microsoft Ads.Background in SaaS, fintech, mobility or lead-generation businesses.Experience with landing page optimisation and A/B testing.What We OfferOwnership of advertising campaigns across multiple businesses.Direct impact on business growth and marketing performance.Close collaboration with management and internal teams.Opportunities to develop professionally within a growing international group.Apply NowIf you have strong Google Ads expertise and know how to turn advertising budgets into measurable results, we would like to hear from you.Apply now and join Kouami Group.Important: This is a full-time, on-site position in Dubai. Only candidates currently based in Dubai will be considered.