Graphic Design Lead

We are looking for an experienced Graphic Design Lead who can drive brand identity, visual storytelling, and creative execution across all platforms. The ideal candidate has a strong background in branding and has successfully led a team of graphic designers to deliver high-quality, consistent, and performance-driven creatives. You will be responsible for owning the brand’s visual language and ensuring all design outputs align with business goals.

Key Responsibilities

Lead and manage a team of graphic designers and creative professionalsDefine and maintain brand identity, guidelines, and visual systemsOversee design execution for marketing campaigns, ads, social media, website, and product creativesTranslate business and marketing objectives into high-impact visual conceptsEnsure consistency in design across all touchpointsReview, guide, and improve team output through feedback and directionCollaborate with marketing, content, and performance teamsManage multiple projects, timelines, and creative workflowsExperience:4–8 years of experience in graphic design and brandingProven track record of building and scaling brand identities and visual systemsExperience in leading and mentoring a team of designersHands-on experience in delivering creatives for marketing campaigns and digital platformsPrior experience working with D2C brands, agencies, or high-growth startups (preferred)Strong portfolio showcasing branding, campaigns, and design consistency across platformsSkills & Tools Required:Strong understanding of design principles, typography, color theory, and layoutExpertise in Adobe Creative Suite (Photoshop, Illustrator, InDesign)Proficiency in Figma / Canva for digital and collaborative designBasic knowledge of motion graphics tools (After Effects or similar)Creative direction and visual storytelling skillsTeam leadership and project managementUnderstanding of digital marketing creatives (ads, social media, performance creatives)