Ground Research Associate

Company Description AK Consultants is a consulting firm specializing in online and offline branding services for a diverse range of clients. The company designs and executes marketing campaigns that help brands strengthen their market presence and audience engagement. AK Consultants has also partnered with political parties to develop strategic communication and outreach initiatives. Team members work on varied projects, offering opportunities to build experience across multiple sectors and campaign types. The organization values creativity, data-driven decisions, and practical insights from the field.Role Description The Ground Research Associate is a full-time, on-site role based in the Greater Delhi Area. The role involves conducting field research, collecting data from target audiences, and documenting insights related to branding and marketing campaigns. Daily responsibilities include visiting designated locations, administering surveys or interviews, observing consumer behavior, and preparing concise reports for internal teams. The Ground Research Associate collaborates closely with campaign managers and strategists to provide accurate, timely information that shapes client campaigns. The position also requires maintaining clear communication with team members, adhering to project timelines, and following ethical and professional standards in all interactions.QualificationsAbility to conduct field research, including surveys, interviews, and on-ground observations, and accurately record findings.Strong analytical skills to interpret data, identify trends, and present clear, actionable insights for campaign planning.Effective communication skills, including the ability to interact with diverse stakeholders and prepare concise written reports.Organizational and time-management skills to handle multiple locations, tasks, and deadlines in a fast-paced environment.Comfort with using basic digital tools (e.g., spreadsheets, survey apps, mobile data collection tools) to manage and submit information.Ability to work on-site in the Greater Delhi Area, including regular field visits and occasional extended hours when required.Bachelor’s degree or equivalent experience in Marketing, Social Sciences, Business, or a related field preferred.Prior experience in market research, political campaigning, or brand activation is an advantage but not mandatory.Salary - 20,000 - 30,000 Note- Accommodation and other facilities would be provided