Growth & Brand Marketing Associate

About EternaxAt Eternax, we are building technology infrastructure that moves money. We help banks, financial institutions, enterprises, and businesses streamline digital payments, reconciliation, settlement, and financial operations.We are looking for a creative, proactive, and execution-oriented Growth & Brand Marketing Associate to strengthen our digital presence, build our brand, improve organic visibility, and identify new business opportunities.Key Responsibilities1. SEO & AI Search OptimizationExecute SEO strategies, keyword research, competitor analysis, and website optimization.Improve organic traffic, search rankings, indexing, and website visibility.Explore AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization) to improve visibility across AI-powered search platforms.Use Google Search Console, Google Analytics, and relevant SEO tools to measure performance.Build content authority around fintech, banking, UPI, payments, reconciliation, and settlement.2. Content Writing & StrategyResearch, write, and publish blogs, articles, website copy, LinkedIn posts, and industry insights.Simplify complex fintech and payment concepts into engaging, business-oriented content.Create monthly content calendars and repurpose content into posts, carousels, videos, and infographics.Use AI tools responsibly for research, ideation, and content production.3. Social Media ManagementManage Eternax's LinkedIn and other relevant social media channels.Plan, create, schedule, and publish consistent, high-quality content.Monitor industry trends, engage with relevant communities, and track audience growth.Measure impressions, engagement, website visits, and qualified enquiries.4. Personal Branding & Thought LeadershipBuild the professional brands of Eternax's founders and leadership team.Develop LinkedIn content, industry opinions, and thought-leadership posts.Research relevant topics and create a consistent content pipeline for leadership profiles.Identify opportunities to engage with banking leaders, fintech founders, and industry professionals.5. Video Editing & Creative DesignEdit short-form videos for LinkedIn, YouTube Shorts, and other platforms.Create product explainers, educational videos, carousels, and infographics.Write video scripts and use subtitles, graphics, and transitions effectively.Work with tools such as Canva, CapCut, Adobe Premiere Pro, or equivalent AI-powered tools.6. Business Opportunity Research & Lead GenerationIdentify potential customers, partners, and market opportunities for Eternax.Research banks, cooperative banks, NBFCs, government organizations, enterprises, and large merchants.Identify relevant decision-makers, business challenges, RFPs, tenders, and partnership opportunities.Build and maintain a structured prospect database and opportunity tracker.Support lead generation through content marketing, SEO, market research, and targeted campaigns.7. Brand Marketing & AnalyticsHelp create company presentations, product brochures, website content, and sales collateral.Maintain consistent brand messaging and positioning across channels.Track marketing performance and prepare monthly reports.Recommend improvements based on data, audience engagement, and business outcomes.What We Are Looking For1–2 years of experience in digital marketing, growth marketing, SEO, or content marketing.Strong English writing, editing, and research skills.Practical understanding of SEO, social media management, and AI search optimization.Experience creating professional content and managing LinkedIn accounts.Basic video editing and graphic design skills.Understanding of personal branding and thought leadership.Ability to research companies, identify business opportunities, and generate leads.Familiarity with ChatGPT, Claude, Canva, Google Analytics, Google Search Console, and similar tools.A self-starter who can manage multiple responsibilities in a fast-paced startup.Bonus: Experience in B2B marketing, fintech, SaaS, banking, or enterprise technology.Why Join Eternax?Work directly with the founding team and product leadership.Own multiple marketing and growth initiatives in a growing fintech startup.Work at the intersection of fintech, banking, payments, and AI.Build expertise in B2B, B2C marketing, personal branding, SEO, and demand generation.Grow with the company and take on greater responsibilities over time.Our Budget - 3 - 6LPA Work Location is New Delhi We offer PTO and Health InsuranceHow to ApplyShare your resume and portfolio, including examples of content written, social media accounts managed, SEO projects, edited videos, or business research.hr@eternax.in At Eternax, you won't just manage marketing channels. You'll build our brand, amplify our story, and create opportunities for growth.