Growth/Digital Marketing Executive

Company DescriptionDIGIRYZE PRO is a digital solutions company building cutting-edge software products, custom websites, ERP and CRM platforms, and consumer mobile apps. We turn ideas into scalable, user-focused digital products. Our team works closely, combining technical depth with a growth mindset to ship products people actually use. This role sits at the center of how we take our products to market and grow their user base.Role OverviewWe're hiring a full-time Growth Marketing Executive to own user acquisition and engagement across our digital products, including our consumer app. You'll plan and run performance campaigns, analyze what's working, and continuously optimize the funnel from first impression to active, paying user. This is a hands-on, metrics-driven role for someone who likes owning numbers and moving them — not just posting content, but driving measurable growth.Compensation₹30,000/month (fixed). On-site, New Delhi. Full-time.Key ResponsibilitiesPlan, launch, and optimize paid acquisition campaigns on Meta Ads and Google Ads, focused on app installs and quality signupsOwn the full funnel: track cost per install, cost per signup, and cost per active/funded user — and improve each stageRun growth experiments (creatives, audiences, landing pages, offers) and scale what worksManage organic social media and community channels to build brand trust and word-of-mouthCreate and coordinate marketing content and collateral (ad creatives, posts, copy) with design and productAnalyze campaign and product data to find growth opportunities and report clear insightsCoordinate with product and sales teams to align marketing with revenue and retention goalsHandle app-store presence and basic ASO (App Store Optimization) to improve discoverabilityRequired Skills & Qualifications1–3 years of hands-on digital/growth marketing experience (full-time)Practical experience running Meta Ads Manager and/or Google Ads campaigns end to endStrong analytical skills — comfortable with Google Analytics, ad dashboards, and turning data into decisionsGood written English for ad copy, content, and cross-team communicationUnderstanding of the acquisition funnel and growth concepts (CAC, conversion, retention)Ability to manage multiple campaigns and deadlines independentlyPreferred (a strong plus)Experience marketing a mobile app or fintech/financial productFamiliarity with financial/crypto advertising policies on Meta and Google (to keep ad accounts compliant)Experience with app-install campaigns and attribution tools