Growth Lead

Growth Lead (DTC E-commerce)Location: Amsterdam region (remote or hybrid)Hours: 30–40 hours per weekAbout the roleThis role is for operators, not coordinators.You’ll own growth end-to-end. That means: you launch, test, break, fix, and scale. No long decks, no slow approvals—just fast execution and clear results. You’ll work directly with the founder and be responsible for turning ideas into revenue.If you need structure, this isn’t for you. If you create your own structure and move fast, keep reading.What you’ll ownPaid social (Meta, TikTok): from creative angles to scaling winnersCreative testing velocity: constant iteration on hooks, formats, and conceptsFunnels & CRO: identify bottlenecks and fix them fastOffer testing: pricing, bundles, upsells, positioning—whatever moves AOV and LTVBusiness intelligence: you track your numbers and act on them ((NC)CAC, (NC)ROAS, CVR, AOV)Marketplaces: TikTok Shop and Amazon performance and optimizationFeedback loops with creators: better creatives, fasterWhat we’re looking for2–3 years in DTC, but operating above your experience levelYou’ve already scaled something (ads, products, or funnels) and can prove itStrong hands-on experience with Meta and/or TikTok AdsYou think in tests, not tasksYou don’t wait—you execute, measure, and adjustComfortable with ambiguity and speedBased in or near Amsterdam (remote or hybrid)What you getFull ownership over growth and real impact on revenueDirect access to the founder, zero corporate layersSpeed: good ideas go live fastA role where output matters more than hoursCompetitive salary + performance upsideOpportunity for equity participation