Growth Marketing Manager (7BE68A5)

Referment is working with a London-based B2B fintech SaaS company whose software helps businesses solve the operational challenges of B2B payments and cash collection — from invoice chasing to payments reconciliation. They are hiring a Growth Marketing Manager to own multi-channel demand generation.The RoleYou will develop and execute the growth marketing strategy across channels including PPC, SEO, email, display and social media. A significant part of the role is paid media: planning, testing, implementing and measuring multi-channel campaigns across LinkedIn Ads, Meta Ads and Google Ads, from audience research and creative development through to landing page optimisation and performance analysis.You will manage campaigns from conception to execution, allocate and pace media spend across the channels you manage to drive key business results, and analyse data to identify trends and opportunities for campaign optimisation and revenue growth. You will provide regular performance updates to stakeholders — working closely with leadership, marketing and sales to keep initiatives aligned with business goals — and manage relationships with external vendors and partners as needed. Staying on top of industry trends to keep the company at the forefront of growth and performance marketing is part of the remit.What We're Looking ForA Bachelor's or Master's degree in business, marketing, advertising or a related fieldThree to five years in growth or performance marketing, with demonstrated experience building and optimising paid media campaigns, preferably in a B2B SaaS or tech environmentExperience running ad campaigns in Google Ads, LinkedIn and Meta; other platforms such as YouTube, Bing, Reddit or Capterra are a plusAdvanced proficiency in HubSpot, Google Analytics and AhrefsA strong analytical mindset, with a track record of data-driven optimisation and hitting ROI targetsExperience managing budgets and working cross-functionallyPrevious experience in an early-stage company or start-up is preferred.This could suit...a performance marketer from a B2B SaaS or fintech background who wants full ownership of the paid engine in a small team, working directly with leadership. Based in London.#Referment