Head of Advertising

Company Description PaidSync.ai is an AI-powered ad management platform that lets teams manage their entire paid media stack through simple conversation, with no new tools to learn. Users can run and coordinate Google, Meta, LinkedIn, TikTok, Microsoft, Snapchat, Pinterest, Reddit, X, and OpenAI Ads in one place, while integrating key analytics and tracking tools like GA4, Google Tag Manager, Google Search Console, and Google Merchant Center. The platform enables advertisers to launch and optimize campaigns, reduce wasted spend, set up conversion tracking, manage Shopping feeds, and build cross-channel reports with clear approvals and no unrequested changes. PaidSync.ai is founded by Ahmed Ashraf, a Google Premier Partner in the top 3% globally with over $500M in managed ad spend, and is a verified partner across Google, Meta, LinkedIn, and TikTok. Candidates joining PaidSync.ai will work with a trusted, certified product at the intersection of AI and performance marketing.Role Description The Head of Advertising is a full-time, remote role responsible for owning PaidSync.ai’s overall advertising strategy across all supported channels and markets. This role oversees planning, execution, and optimization of multi-channel paid media programs, ensuring clients achieve performance goals while leveraging the strengths of the PaidSync platform. Day-to-day, the Head of Advertising will design campaign frameworks, guide targeting and creative strategies, review performance data, identify opportunities to improve return on ad spend, and implement cross-channel best practices. The role includes partnering with Sales and Marketing to shape go-to-market campaigns, collaborating with Product to inform feature priorities, and leading a distributed team of advertising specialists. The Head of Advertising will also develop playbooks, maintain quality standards for campaign management, and represent PaidSync.ai in key client and partner conversations.Qualifications Candidates should possess strong Communication skills, including clear written and verbal communication and the ability to present complex performance insights to technical and non-technical stakeholders.Candidates should possess robust Analytical Skills, including data interpretation, performance forecasting, and optimization across multiple ad platforms and measurement tools.Candidates should possess Sales-oriented skills, including the ability to support revenue growth, collaborate on pitches, and align advertising strategy with client business objectives.Candidates should possess Marketing skills, including paid media strategy, audience segmentation, creative testing, and familiarity with major channels such as Google, Meta, LinkedIn, TikTok, and others.Candidates should possess Team Management skills, including experience leading remote teams, mentoring specialists, and establishing scalable processes and performance standards.Additional beneficial qualifications include experience in performance marketing or agency leadership, prior work with AI-based ad tools or automation, familiarity with analytics platforms (e.g., GA4, Google