Head of Category

Head of Category | Dubai, UAEWhat This Role Is AboutOur client is looking for a Head of Category to take ownership of category growth, with a strong focus on understanding the customer, consumer, product, and wider market.The role will lead category development and work closely with cross-functional teams to identify opportunities, shape the product portfolio, and drive innovation. You will need to understand how products evolve within the category and how consumer needs can translate into commercially relevant opportunities.This is a senior role for a commercially minded category leader who combines deep FMCG experience with a strong understanding of innovation and product development.The Client’s Definition of the Ideal Fit10+ years of experience within FMCG, with significant category experienceDeep knowledge of innovation, product development, and category management is a mustStrong customer and consumer orientation, with the ability to translate insights into category opportunitiesStrong understanding of products, portfolios, and category dynamicsProven experience shaping category strategy and identifying opportunities for growthStrong commercial mindset with the ability to connect consumer needs with business prioritiesExperience working closely with marketing, R&D, innovation, and commercial teamsStrong stakeholder management skills with the ability to influence senior business leadersThis is an opportunity to shape the future of the category, influence the product portfolio, and drive meaningful growth through consumer-led innovation.