Head of Digital Marketing
Sapiogen AI · Ahmedabad, Gujarat, India
Apply & track with Apply EdgeHead of Digital Marketing / CMOPreference: Only profiles based in Ahmedabad would be considered.Sapiogen AI — Engineering Intelligence. Delivering Innovation.
Market the Future.At Sapiogen AI, we believe the future of software engineering is AI-first.We help startups, enterprises, and ambitious businesses across the USA, UK, Canada, Australia, UAE, and global markets transform ideas into intelligent digital products through Artificial Intelligence, Software Engineering, Automation, Cloud, and Product Development.Our clients don't simply come to us for software.They come to us for outcomes, innovation, and competitive advantage.Now we're looking for someone who can take that story to the world.We are hiring a Head of Digital Marketing / CMO who can build Sapiogen AI's marketing engine from the ground up and establish the company as a globally recognized AI-First Software Engineering Company.This is not a role for someone who simply manages social media or runs advertisements.This is a builder's role.🎯 Your MissionYour mission is simple:Build Sapiogen AI into a globally recognized technology brand and create a predictable marketing-driven growth engine.You will own the strategy and execution across:Brand BuildingDemand GenerationDigital MarketingSEO & AEO/GEOContent & Thought LeadershipLinkedIn & Founder BrandingPaid AcquisitionMarketing AutomationLead GenerationConversion OptimizationAnalytics & GrowthAI-powered MarketingYour ultimate objective:Turn attention → into engagement → into qualified opportunities → into revenue.🌎 About Sapiogen AISapiogen AI operates at the intersection of:Artificial Intelligence × Software Engineering × Automation × Cloud × Digital ProductsOur capabilities include:AI Strategy & ConsultingAI Development & SystemsAI Product DevelopmentAI Automation & RPAConversational & Voice AIAI Integration & ScalingAI Infrastructure EngineeringAI Data Systems EngineeringProduct EngineeringLegacy ModernizationDedicated AI Engineering TeamsWe are building an AI-first engineering company for the global market.And marketing will be one of the most important engines behind that growth.💼 What You'll Own1. 🚀 Marketing Strategy & GrowthBuild and execute Sapiogen AI's complete digital marketing strategy.You will:Develop the company's annual and quarterly marketing roadmap.Define ICPs, personas, positioning, messaging, and acquisition strategies.Build scalable inbound and demand-generation systems.Identify new growth opportunities across international markets.Develop marketing funnels from awareness to qualified opportunity.Work closely with the CEO, CRO, and CTO on company growth strategy.Build repeatable systems rather than one-off campaigns.You won't just execute a marketing plan. You'll help create it.2. 🎯 B2B Demand GenerationBuild a marketing engine capable of generating qualified business opportunities.Focus markets include:🇺🇸 USA🇬🇧 UK🇨🇦 Canada🇦🇺 Australia🇦🇪 UAE🌍 Other high-value global marketsYou will:Develop account and audience acquisition strategies.Create campaigns targeting CEOs, CTOs, founders, product leaders, and technology decision-makers.Build landing pages and conversion funnels.Develop lead magnets, assessments, reports, webinars, and other demand-generation assets.Optimize the complete lead journey.Work with sales to improve MQL → SQL → opportunity conversion.🔍 3. SEO, AEO & GEOBuild Sapiogen AI's organic visibility across both traditional search and AI-driven discovery.You will own:Technical SEOOn-page SEOProgrammatic SEOContent-led SEOAuthority buildingAEO — Answer Engine OptimizationGEO — Generative Engine OptimizationAI search visibilityTopic clustersCommercial-intent contentConversion-focused contentThe goal isn't simply:"Get traffic."The goal is:Get discovered by the right decision-makers at the moment they're looking for a technology partner.🧠 4. AI-Powered MarketingAt Sapiogen AI, AI isn't just something we sell.It's how we work.You will leverage tools such as:ChatGPTClaudeGeminiPerplexityAI research toolsAI content systemsAI automation platformsAI analytics and optimization toolsUse AI to accelerate:Market researchCompetitor intelligenceContent productionCampaign ideationPersonalizationSEO researchLead researchMarketing automationPerformance analysisExperimentationWe expect you to constantly ask:"How can AI make this faster, smarter, and more scalable?"📱 5. Brand & Content LeadershipBuild Sapiogen AI's voice in the global technology ecosystem.You will lead content around:Artificial IntelligenceAI EngineeringSoftware EngineeringProduct DevelopmentAutomationCloudDigital TransformationTechnology StrategyStartup InnovationEmerging AI trendsFormats may include:LinkedIn contentArticlesCase studiesWhitepapersResearch reportsVideosShort-form contentPodcastsWebinarsTechnical explainersFounder-led thought leadershipThe objective:Make Sapiogen AI a company people recognize, remember, and trust.👤 6. Founder-Led MarketingBuild the personal brands of Sapiogen AI's leadership team.You will work closely with the founders to develop:LinkedIn strategiesFounder positioningThought leadershipIndustry commentaryEducational contentVideo contentExecutive visibilityPersonal brand distributionTurn:Founder expertise → Content → Audience → Conversations → Opportunities💰 7. Paid MarketingPlan, execute, and optimize paid acquisition across relevant channels.Experience with:Google AdsLinkedIn AdsMeta AdsYouTube AdsRetargetingRemarketingAccount-based campaignsYou will be expected to understand:CAC → CPL → MQL → SQL → Pipeline → RevenueNot just:Clicks → Impressions → Likes⚙️ 8. Marketing AutomationBuild systems that allow Sapiogen AI to scale without scaling headcount linearly.You will work on:CRM workflowsLead nurturingEmail automationLead scoringMarketing attributionAutomated reportingAI-powered workflowsContent distribution systemsCampaign automation📊 9. Analytics & Revenue AttributionYou will own the numbers.Track and improve:Website trafficOrganic growthQualified leadsMQLsSQLsConversion ratesCost per leadCost per opportunityCustomer acquisition costMarketing-generated pipelineCampaign ROIRevenue contributionIf it cannot be measured, it cannot be systematically improved.🤝 10. Sales & Marketing AlignmentWork closely with the CRO and sales team.Together, you'll build a system where:Marketing generates attention → Marketing generates demand → Sales converts demand → Revenue validates marketing.You will help:Define lead qualification.Improve lead handoff.Create sales enablement material.Identify high-performing ICPs.Analyze lost opportunities.Improve messaging based on market feedback.Build account-based marketing campaigns.👑 Leadership ResponsibilitiesAs Head of Digital Marketing / CMO, you will eventually build and lead the marketing organization.This may include hiring and managing:SEO specialistsContent writersPerformance marketersSocial media specialistsDesignersVideo creatorsMarketing automation specialistsGrowth marketersYou will establish:Marketing processesKPIsReporting systemsCampaign frameworksContent calendarsGrowth experimentsPerformance standardsYou will build the marketing function — not simply operate inside one.🧬 What We're Looking ForWe're looking for someone who combines:Strategy + Creativity + Technology + Execution + Commercial ThinkingYou should have:5+ years of relevant marketing experience.Strong B2B marketing experience.Experience in technology, SaaS, IT services, AI, software, or similar industries.Strong understanding of international B2B markets.Hands-on experience with SEO and content marketing.Experience with Google Ads and LinkedIn Ads.Strong understanding of analytics and attribution.Experience with marketing automation.Strong LinkedIn and personal-brand understanding.Excellent written and verbal communication.Strong understanding of AI tools and emerging AI marketing practices.🔥 We Value BuildersYou will thrive here if you:Think like an entrepreneur.Take ownership.Move quickly.Experiment constantly.Use data to make decisions.Understand technology.Can simplify complex ideas.Are comfortable operating without a playbook.Can turn ideas into execution.Care about business outcomes, not vanity metrics.🚫 This Role Is NOT For You If...You only want to manage social media.You need someone to give you daily instructions.You avoid experimentation.You focus primarily on likes and followers.You are uncomfortable with technology.You don't understand B2B buying cycles.You don't want ownership of numbers.You prefer maintaining existing systems rather than building new ones.🌟 Why Join Sapiogen AI?Because you won't simply be joining an existing marketing department.You'll help build one.You will have the opportunity to:Build a global technology brand from the ground up.Work directly with the founders.Shape the company's positioning.Build international demand-generation systems.Experiment with AI-native marketing.Influence business strategy.Build and lead a marketing team.Grow into a broader CMO leadership role.Your work will directly influence how Sapiogen AI is perceived, discovered, trusted, and ultimately chosen by businesses around the world.🚀 The OpportunityWe're not looking for a:Digital Marketing Executive.We're looking for a:Growth Leader.Brand Builder.Demand Generation Strategist.AI-Native Marketer.Marketing Operator.Future CMO.If you want to build a global AI technology brand rather than simply manage marketing campaigns, this is your opportunity.Build. Experiment. Scale. Repeat.Sapiogen AIEngineering Intelligence. Delivering Innovation.