Head of Global Marketing - Leading SaaS Fintech

Head of Global Marketing - Market leading Fintech / Digital Asset tech $250,000 - $300,000 plus bonus and Equity. The CompanyWe're working with a leading financial technology business operating at the intersection of traditional capital markets and digital assets, looking for a Head of Marketing to build and lead its marketing function.This is a highly hands-on leadership opportunity for someone who can develop the marketing strategy while remaining close to execution. You'll own product marketing, demand generation, content and go-to-market activity, working closely with the CEO, senior leadership, Product and Engineering teams.The business operates with a lean, highly experienced team and offers the opportunity to genuinely shape how marketing operates, with a potential path towards a CMO-level position as the function grows.The RoleBuild and lead a modern marketing function spanning go-to-market, demand generation, product marketing and contentDevelop and execute the overall marketing strategy while remaining hands-on with deliveryWrite copy, build campaigns and get directly involved in marketing executionPartner with Product and Engineering to translate complex technical capabilities into compelling market-facing messaging, positioning and launch materialsOwn the marketing backlog and prioritise initiatives based on business impactPlan, launch and optimise lead generation campaigns with clear accountability for SQLs and pipeline contributionOversee paid and digital media activity and ensure investment is aligned with commercial outcomesDevelop budget, cost-versus-ROI models and clearly communicate marketing investment decisions to senior leadershipUse data to measure performance, identify opportunities and continuously optimise activityLeverage AI tools to increase content output and scale a lean marketing functionManage, coach and develop junior marketing team membersIdeal Background10-15 years' marketing experience with a track record of both developing strategy and personally executing itStrong background in traditional capital markets - this is essentialExperience within FinTech, financial services or digital assets is highly desirableExperience within a growth-stage business, ideally Series A-C or a similarly lean environmentStrong product marketing experience, working closely with Product and Engineering teamsProven experience building and executing demand generation programmesStrong understanding of pipeline metrics, including SQLs and revenue contributionWorking knowledge of digital and paid media platformsStrong data literacy with the ability to build and defend marketing budgets and ROI modelsExperience managing and developing junior marketersComfortable using AI tools within day-to-day marketing and content workflowsA hands-on, builder mentality rather than someone who primarily manages agencies or vendorsStrong commercial judgement and the confidence to prioritise, challenge and communicate trade-offs with senior stakeholdersWhat's in it for you?Opportunity to build and shape the marketing function from the ground upHigh visibility working closely with the CEO and senior leadership teamPotential pathway to a CMO-level roleCompetitive salary and annual discretionary bonusEmployee stock optionsMedical, dental and vision insuranceRetirement plan contributionsUnlimited vacation plus a PTO bonus20 weeks paid parental leave after one yearGlobal offsites and team eventsWellness and home-office benefitsLunch credits and additional in-office perks Apply NowYou can apply for this role now by sending us your CV or by calling us now! Don't forget to look at vacancies on our website and register as a candidate.Richard MorrisSenior Manager Sphere Digital Recruitment currently have a variety of job opportunities across digital so feel free to get in touch with us to find out how we can help you.Sphere Digital Recruitment currently have a variety of job opportunities across digital so feel free to get in touch with us to find out how we can help you. Please take a look at our website.Sphere is an equal opportunities employer. We encourage applications regardless of ethnic origin, race, religious beliefs, age, disability, gender or sexual orientation, and any other protected status as required by applicable law.If you require any adjustments or additional support during the recruitment process for any reason whatsoever, please let us know.