أبلاي إيدج ابدأ البحث عن عمل

Head of Growth

BreakBread · Dubai, United Arab Emirates

قدّم وتابع مع أبلاي إيدج
BreakBread is building the infrastructure for experience-led living a technology platform that connects people through curated lifestyle experiences spanning food, culture, entertainment and hospitality.Our mission is to become the world's leading platform for curated lifestyle experiences, using technology, storytelling and community to transform how people discover, book and share experiences that inspire meaningful human connection.Backed by a major VC, we are launching in Dubai before expanding internationally through a repeatable city-launch playbook. We are looking for an exceptional Founding Head of Growth to build the commercial engine that will help us achieve Product–Market Fit and scale globally.The OpportunityThis is one of the most important leadership roles within BreakBread.As our Head of Growth, you will work directly with the Founder and leadership team to design, build and optimise every aspect of customer acquisition, retention and marketplace growth.This is not a traditional marketing role. You will own the entire growth function—from performance marketing and CRM to lifecycle marketing, partnerships, analytics and experimentation.You will be responsible for building the growth systems, processes and team that will power BreakBread's expansion across the Middle East and beyond.Key Responsibilities Growth StrategyDevelop and execute BreakBread's end-to-end growth strategy.Define the roadmap to achieve Product–Market Fit in Dubai.Build scalable acquisition and retention systems that can be replicated across future markets.Work closely with the CEO on commercial strategy and expansion planning.Customer AcquisitionOwn and optimise customer acquisition across both B2C and B2B channels, including:Meta, Google and TikTok advertisingOrganic growth and SEOReferral and ambassador programmesInfluencer marketingPartnerships and collaborationsCorporate lead generationCommunity-led growth initiativesPerformance Marketing & AnalyticsManage marketing budgets and optimise CAC, ROAS and conversion rates.Build testing frameworks for creatives, audiences and landing pages.Develop growth dashboards and reporting frameworks.Analyze customer behavior, conversion funnels and marketing performance to drive continuous optimization.CRM & Lifecycle MarketingDesign automated customer journeys from acquisition to repeat booking.Build email, WhatsApp and loyalty programs that improve retention and lifetime value.Develop referral programs that turn satisfied guests into advocates.Cross-functional LeadershipCollaborate closely with Product, Supply, Operations and Corporate Sales to improve every stage of the customer journey while recruiting and developing BreakBread's future Growth team.What We Are Looking For: CompulsoryMinimum 5 years' experience in Growth, Growth Marketing or Performance Marketing.Proven experience scaling a startup, marketplace or consumer technology business.Strong analytical and commercial mindset.Hands-on experience managing digital acquisition budgets and performance marketing.Experience with Meta Ads, Google Ads, TikTok Ads, CRM platforms and analytics tools.Comfortable working in a fast-paced, high-growth startup environment.Excellent communication and leadership skills.Fluent in English.Preferred Experience working within high-growth consumer marketplaces or technology companies such as.Marketplace experience is highly desirable.If you're passionate about marketplaces, hospitality, consumer technology and building category-defining companies, have what it takes, please send your CV to: support@breakbread.com