Head of Growth
Nashie · Australia
قدّم وتابع مع أبلاي إيدجHead of Growth — Nashie(hybrid or remote) Brisbane based | Full-time | $150k–$200k + super, depending on experienceIf you're a senior growth operator who wants ultimate freedom to put your ideas into action, this is your role. You'll set the strategy and implement it — taking an engine that's already working and driving it to the next level. It's a fast-paced environment where ideas turn into action in days, not quarters, and there's no resistance in the way. Nashie makes the collared, button-up UPF50+ swim shirt — sun protection that doesn't look like sun protection. One shirt that handles the pool, the beach, and lunch afterwards. Beach to bar.We're a multi-region, high-growth business, already operating across Australia, the US and the UK — with more growth ahead. Founder-led, direct-to-consumer, one Shopify Plus store.We're AI first and keen to chat to those who also translate AI into increased efficiency.The roleYou'll own Nashie's growth engine end to end, working directly with the founder and influencing key decisions. Not one channel — the number: paid, email, creative, conversion and the budget that drives them, across all three markets.The engine already works — your job is to set the strategy that takes it to the next level, then implement it yourself. This is a build-and-scale role, not a maintenance role: real ownership, real autonomy, and nothing between a good idea and it being live. We keep the team small on purpose, so you'll be in the ad account making it happen, not writing decks about it.What you'll ownMeta ads across our AU, US and UK accounts — the primary growth engine, run profitably at scaleGoogle Ads — a core channel with a genuine build-out opportunity and a full creative library ready to goThe creative engine — briefing and managing our UGC creator roster, with the video editor and graphic designer reporting to youKlaviyo — email and SMS flows and campaigns across all marketsThe on-site experience — CRO, product pages and product photography on Shopify PlusSEO — owning the organic side day to dayMeasurement, forecasting and the growth budget — MER and contribution first, not in-platform ROASNew channels (TikTok and beyond) when the numbers say goWho we're afterYou've run the full growth engine for a DTC e-commerce brand — not just a channel within itYou've personally managed serious Meta budgets and can walk us through the resultsHands-on Google Ads for e-commerce — required, not a nice-to-haveStrong Klaviyo (or equivalent) lifecycle skillsWorking competence in SEOYou've built or run a creator/UGC content pipeline and managed creative staffYou use AI as leverage, daily — we automate the repetitive stuff so the team stays small and sharpData-first. You'd rather be right than sound right.Apparel or consumer products experience is a plus. US market experience is a big plus.The detailsHybrid — around 2 days a week at our North Brisbane HQ, the rest remote.Open to full remote for the right candidate.$150k–$200k + super depending on what you bring. This is all flexible. If outside Brisbane, still feel free to apply.How to applyShort process: intro call with the founder, a working session on a real Nashie problem, references, offer.Apply with a short note on the best growth result you've personally driven — what you did, what it cost, and what it returned.