Head of Growth Content & Creator Commerce

Head of Growth Content & Creator CommerceWe're a multi-brand fashion and lifestyle group built for speed. In just a few years, we've grown from a standing start into one of the fastest-scaling platforms in the space, pairing sharp creative judgment with data, technology and a supply chain built to keep pace - all in service of brands that are built to win in a digital-first world.The roleWe're looking for an accountable leader to own the full content, creator and affiliate ecosystem that drives acquisition across every brand we operate. It's the first of two senior hires shaping a deliberately lean DTC leadership team — you'll report directly to our incoming Global DTC lead and be their closest partner in the business.What we're really testing for here: can you build a high-throughput, AI-driven content and creator machine — not just deliver polished one-off campaigns.Responsibilities:Content engine: stand up the in-house studio and AI-powered production line — performance creative plus always-on content for site, CRM and marketplaceCreator & affiliate: full ownership — partnerships, affiliate programs, seeding, creator relationships and communityOrganic social: grow audience and run always-on publishing across every brand channelOperations & infrastructure: build the backbone — workflows, rights management, asset systems and output speedPerformance: push testing speed, close the feedback loop, and systematise what works so it gets reusedIdeal candidate:A genuine builder: you've personally stood up a content, creator or affiliate function from nothing and owned the commercial results — not stepped into something already builtReal AI fluency: specific and current, not theoretical — expect a dedicated part of the interview process on thisProven scale: you've taken a digital-first growth function through a similar growth curve, ideally from tens of millions upwardLean by instinct: you build capability with limited resources rather than relying on big inherited teams and budgetsRight category instinct: fashion, sportswear or a related premium consumer space, with a real feel for brand, product and culture — creator/influencer commerce background is a strong plus