Head of Marketing - Turkish Speaking

We are seeking a skilled Head of Marketing to join our marketing team.Responsibilities* Develop and execute the company's overall marketing strategy aligned with business objectives.* Build the marketing team from the ground up, mentor, and grow it.* Build and strengthen brand positioning across all markets.* Plan and manage integrated marketing campaigns across digital and offline channels.* Oversee content marketing, social media, PR, events, and communications.* Manage performance marketing initiatives, including SEO, SEM, paid media, and email marketing.* Analyse campaign performance and optimize marketing ROI using data-driven insights.* Collaborate closely with Sales to generate qualified leads and improve conversion rates.* Conduct market research, customer analysis, and competitor benchmarking.* Manage the annual marketing budget and allocate resources effectively.* Identify emerging market trends and introduce innovative marketing initiatives.Qualifications* Bachelor's degree in Marketing, Business Administration, Communications, or a related field. Master's degree is a plus.* 8+ years of progressive marketing experience, including leadership roles.* Proven success in developing and executing multi-channel marketing strategies.* Strong knowledge of digital marketing, branding, content strategy, and performance marketing.* Experience managing marketing budgets and cross-functional teams.* Excellent analytical and strategic thinking skills.* Outstanding communication and presentation abilities.* Experience with CRM, marketing automation, and analytics platforms.* Fluent in English (additional languages are a plus).Preferred Skills* Strong leadership and people management capabilities.* Commercial mindset with a customer-centric approach.* Ability to thrive in a fast-paced and dynamic environment.* Creative problem-solving and decision-making skills.* Experience working in international markets is an advantage.