Head of Sales

Head of Sales – Regional Operations**Client:** Our Reputed Client**Location:** Siliguri, West Bengal**Experience:** 5–10 Years | FMCG / Tea / Beverages**Employment:** Full-Time | Senior Leadership### Key Responsibilities* Develop and expand distributor networks across West Bengal and neighbouring states.* Manage and grow relationships with distributors, retailers, and channel partners.* Lead the field sales team and drive territory-wise sales targets.* Develop General Trade, Modern Trade, HoReCa, Institutional and B2B business.* Plan and execute market activations, sampling, promotions, and brand visibility.* Coordinate with production, warehouse, and logistics teams to ensure product availability.* Acquire institutional clients and manage bulk/B2B sales.* Monitor sales performance, market trends, competitor activities, and prepare regular reports.* Drive revenue growth and identify new market opportunities.### Candidate Requirements* Graduate in any discipline; MBA in Sales/Marketing preferred.* 5–10 years of relevant FMCG/Tea/Beverage sales experience, including 3+ years in a leadership role.* Strong knowledge of North Bengal, Assam, and Northeast markets.* Strong distributor management, negotiation, and team leadership skills.* Bengali and Hindi required; English will be an advantage.* Willingness to travel extensively across the region.* Strong understanding of FMCG distribution and sales operations.### Compensation**Fixed Salary + Performance Incentives + Travel/Field Expense Reimbursement****Career Growth:** Opportunity to progress into a national sales leadership role based on performance.