Immersive Character Experience Lead

Job Title: Immersive Character Experience Lead — AI Characters & Digital Humans (1 Position)About the JobWe are seeking a creative and systems-oriented Immersive Character Experience Lead to design and lead immersive experiences centered around AI characters, digital humans, virtual characters and interactive environments.The successful candidate will shape how users encounter, communicate with, perceive and emotionally engage with intelligent characters across immersive and interactive experiences.

This role combines experience design, character development, narrative, human-AI interaction and immersive technology to create character experiences that feel coherent, responsive, meaningful and memorable.This is a hands-on interdisciplinary role working closely with AI specialists, narrative designers, writers, character designers, conversational designers, UX/UI designers, 3D artists, animators, voice and performance specialists, and developers to connect character intelligence, personality, storytelling and immersive interaction into a unified experience.ResponsibilitiesLead the experience vision and design strategy for immersive experiences involving AI characters, digital humans and virtual characters.Design end-to-end character experiences, from the user's first encounter with a character through ongoing interaction, relationship development and long-term engagement.Define how characters should communicate, behave, react and express personality across immersive, conversational, visual, emotional and multimodal interactions.Develop experience frameworks connecting character identity, narrative objectives, user goals, interaction patterns and environmental context.Design immersive scenarios, encounters, conversations, activities and story moments that encourage meaningful interaction between users and AI characters.Translate character concepts and experience requirements into practical behavioral specifications, prompts, system instructions, interaction rules, scenarios, examples and evaluation criteria.Work closely with AI and conversational teams to ensure that character behavior remains responsive, context-aware and consistent with the intended experience.Design interaction patterns for natural conversation, turn-taking, interruption, clarification, uncertainty, disagreement, emotional responses and unexpected user behavior.Develop approaches for character memory, personalization, relationship development and continuity across repeated interactions.Coordinate the integration of dialogue, voice, facial expression, gaze, gesture, posture, movement, animation, spatial behavior and environmental responses.Collaborate with 3D artists, technical artists, animators and developers to ensure that virtual environments support character interaction and immersive storytelling.Design user journeys and interaction flows that balance narrative direction with user agency, exploration and discovery.Prototype immersive character experiences through role-play, interactive scenarios, storyboards, dialogue simulations, spatial prototypes or real-time environments.Conduct playtesting and user research to evaluate immersion, usability, emotional engagement, character credibility, responsiveness and narrative coherence.Analyze user feedback and behavioral data to identify interaction problems, confusing experiences, weak character behaviors or breaks in immersion.Identify issues such as personality drift, repetitive interactions, inappropriate responses, broken continuity, weak emotional transitions or inconsistent multimodal performance.Develop methods for maintaining character consistency while allowing characters and relationships to evolve naturally over time.Work with technical teams to integrate character experiences into real-time engines, conversational systems, AI agents and immersive platforms.Create and maintain experience documentation, character interaction guidelines, journey maps, scenario libraries, prototypes and evaluation frameworks.Research emerging approaches in immersive storytelling, AI characters, digital humans, spatial computing, conversational AI, virtual worlds and interactive experiences.QualificationsMinimum BA/MA in Interaction Design, Experience Design, HCI, Game Design, Immersive Media, Digital Media, Narrative Design, Theatre, Film, Psychology, Computer Science, AI or a related field.At least 3–5 years of experience in experience design, immersive media, interactive storytelling, character experience, game development, digital humans or a related field.Demonstrable experience designing interactive or immersive experiences involving characters, users, environments or intelligent systems.Strong understanding of user experience, interaction design, storytelling, character development and experiential design.Experience designing immersive, interactive, spatial, conversational, branching, adaptive or real-time experiences.Familiarity with generative AI, large language models, conversational AI, AI agents or intelligent interactive systems.Ability to translate experience and character requirements into prompts, system instructions, behavioral rules, scenarios, examples and evaluation frameworks.Understanding of human-AI interaction, conversational UX, memory, context, personalization and evolving user-character relationships.Experience designing multimodal interactions involving dialogue, voice, facial expression, gesture, movement, animation or environmental responses.Familiarity with tools such as Unreal Engine, Unity, MetaHuman, Figma, FigJam, Miro, Notion or comparable prototyping and production tools.Understanding of virtual production, real-time character systems, spatial computing, XR/VR/AR or digital human technologies is an advantage.Strong systems-thinking skills, with the ability to connect character behavior, narrative, interaction, technology and user experience.Excellent communication and collaboration skills, with experience working across creative, design, AI and technical disciplines.Comfortable working through rapid prototyping, playtesting, experimentation and iterative design.Strong analytical and problem-solving abilities, with attention to both emotional experience and functional interaction quality.Portfolio or links to 3 relevant immersive, interactive, character-driven or digital experience projects required.Fluency in English; additional languages are an asset.What We OfferThe opportunity to shape immersive experiences centered on next-generation AI characters and digital humans.A highly interdisciplinary environment combining experience design, AI, storytelling, character development, immersive technology and real-time interaction.The opportunity to design new models of interaction between people and intelligent digital characters.The chance to influence how AI characters communicate, behave, express emotion, build relationships and participate in immersive worlds.Exposure to emerging technologies including generative AI, AI agents, conversational systems, multimodal interaction, real-time digital humans, virtual production and XR.A creative environment that encourages experimentation, prototyping and new approaches to character-driven experiences.Professional growth through collaboration with specialists across AI, narrative design, interaction design, animation, performance, technology and immersive media.How to ApplyPlease submit the following to farhang@parsikia.ir with subject line “Immersive Character Experience Lead — AI Characters & Digital Humans”:1. CV (max 2 pages)2. Cover letter (1 page) describing your relevant experience in immersive, interactive or character-driven experiences and why you are interested in AI characters and digital humans.3. Portfolio or links to 3 relevant projects demonstrating experience in immersive experiences, interaction design, digital characters, interactive storytelling, games, XR or related fields (PDF or URL).4. Two references (name, role, contact)Shortlisted candidates will be invited for an interview and asked to present a brief immersive character experience concept, including the character, user journey, interaction model, immersive environment, narrative situation, multimodal behaviors and an example of how the experience could evolve through user interaction.We welcome applications from candidates with diverse backgrounds and encourage cross-disciplinary practitioners who combine experience design, storytelling, AI, games, XR, theatre, film, interaction design, animation or immersive media to apply.