Lead Generation & Acquisition Manager

About Chabé› Chabé is Europe's leading employer of professional drivers (92% on permanent contracts). Founded in 1921, we provide luxury chauffeured transportation to corporations, institutions and high-net-worth individuals across 100+ countries. We are now actively launching our B2C offering.The role› You build and lead Chabé's digital acquisition strategy from scratch — tools, channels, processes — across established B2B markets and a B2C segment in its early launch phase. A role for a technically confident, self-sufficient, hands-on operator.Key responsibilities› Build from scratch and drive the digital acquisition strategy: select and implement tools, activate SEO, GEO, SEA, paid social and digital outbound channels› Generate qualified B2B leads and contribute to the commercial pipeline in close coordination with Sales teams› Manage and optimise B2C campaigns: visibility, conversion rates and cost per acquisition› Own acquisition KPIs, performance reporting and continuous optimisation roadmap› Coordinate with tech teams and agencies on tracking, landing pages and marketing toolsWhat we're looking for› 5+ years' experience in B2B and/or B2C digital acquisition, ideally in a premium, service or SaaS environment› Strong command of key channels: Google Ads, Meta Ads, LinkedIn Ads, technical SEO, analytics (GA4, Looker Studio or equivalent)› Technically confident, autonomous and resourceful — able to select, set up and operate tools independently without dedicated support. Results-driven and data-led› Excellent command of French and English (written and spoken) — international working languagePackage & conditionsContract type : Permanent contract (local law)Location : Paris, London or Dubai depending on profileExperience : 4–6 yearsLanguages : Fluent French and English requiredRemote : Hybrid (location-dependent)Salary : Competitive package, commensurate with profile and location