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Market Research Analyst // Data & Research Operations

AKONA Search · Mexico City Metropolitan Area

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Market Research Analyst | Data & Research OperationsMexico City | Hybrid | Full-timeSalary: MXN $40,000–$55,000 gross/month + private medical insurance + statutory and above-statutory benefitsThe opportunityWe are recruiting for a successful international AI company that is expanding into Latin America and opening its operations in Mexico.The company develops technology that combines artificial intelligence, consumer data and advanced market research methodologies to help organizations understand and simulate consumer behavior.Mexico will be a strategic market for the company's regional expansion, and this position will be part of the initial team building the operation locally.The roleWe are looking for a Market Research / Data Analyst who enjoys working directly with research data and understands how quantitative research works behind the scenes.This is a hands-on analytical and operational role focused on making client data clean, reliable, structured and ready for analysis.You will work with research databases, configure studies, perform quality-control checks, generate tabulations and help automate repetitive research processes.This is not a Project Manager role and not a pure Data Scientist position.What you will do* Audit, clean, consolidate and structure client research data.* Work with Excel, CSV and SPSS datasets.* Perform quality-control checks and identify inconsistencies.* Configure research studies within the company's platform.* Generate crosstabs, segments and tabulations.* Validate research outputs before they reach clients.* Work closely with global Research, Product and Data teams.* Support the creation of standardized data-intake and research processes.* Identify repetitive manual tasks and automate them whenever possible.* Support multiple client implementations simultaneously.What we are looking for* 2–4 years of experience in Market Research Operations, Data Processing, Survey Programming, Analytics or Business Intelligence.* Advanced Excel and SPSS skills.* Working knowledge of Python or SQL for data manipulation.* Understanding of basic statistics, including distributions, significance and weighting.* Experience working with complex or imperfect datasets.* Strong attention to detail and data quality.* Ability to explain technical topics clearly to non-technical audiences.* Professional Spanish and English.* Strong interest in automation and practical AI tools.Particularly relevant backgroundsCandidates may come from:* Market Research agencies.* Research Operations or Data Processing teams.* Survey Programming.* Consumer Insights / Market Intelligence.* Business Intelligence or Data Analytics roles with exposure to consumer or survey data.Experience at companies such as Kantar, Ipsos, NIQ/Nielsen, Circana or similar would be particularly relevant.Why this opportunity is differentYou will be joining the company at the beginning of its Mexico operation.Rather than working inside a large established structure, you will help create the processes, tools and ways of working that will support the company's growth in Mexico and Latin America.