Marketing Coordinator
Strategic Marketing & Exhibitions · Dubai, United Arab Emirates
Apply & track with Apply EdgeMARKETING COORDINATOR – JOB DESCRIPTIONCompany: Strategic Exhibitions & Conferences
The ideal candidate will have strong experience in campaign coordination, content, digital marketing, database management, and event promotions.Key ResponsibilitiesCoordinate and execute marketing campaigns for exhibitions, conferences, and events.Develop and manage marketing calendars, campaigns, and promotional activities.Coordinate with internal teams, designers, agencies, media partners, and external vendors.Prepare and coordinate marketing materials including email campaigns, social media content, brochures, invitations, and promotional materials.Manage social media platforms and coordinate content creation and posting schedules.Support email marketing campaigns, database segmentation, and attendee/exhibitor communications.Assist in generating registrations, leads, and audience engagement for events.Monitor campaign performance and prepare regular marketing reports.Conduct market research and competitor analysis to identify relevant trends and opportunities.Maintain and update exhibitor, visitor, speaker, and client databases.Coordinate with the sales and business development teams to support lead generation and event participation.Assist with event branding, on-site marketing, signage, promotional activities, and event-day requirements.Coordinate with media partners and support PR and promotional activities.Ensure all marketing activities are completed within agreed timelines and budgets.Perform other marketing and event-related duties as assigned by management.RequirementsMinimum 5 years of relevant experience in marketing, preferably within exhibitions, conferences, events, hospitality, or a related industry.Bachelor's degree in Marketing, Business Administration, Communications, or a related field.Strong knowledge of digital marketing, social media, email marketing, and event promotions.Excellent written and verbal communication skills.Strong coordination and project management abilities.Proficiency in MS Office and marketing tools/platforms.Experience working with CRM systems and marketing databases is an advantage.Creative mindset with strong attention to detail.Ability to manage multiple projects and deadlines in a fast-paced environment.Willingness to support exhibitions and events outside regular working hours when required.Key SkillsMarketing Campaign ManagementEvent & Exhibition MarketingDigital MarketingSocial Media ManagementEmail MarketingContent CoordinationLead GenerationMarket ResearchDatabase ManagementProject CoordinationCommunication & NegotiationReporting & AnalyticsTime Management