Marketing Coordinator
Bayway Auto Group · Greater Houston
Tailor my CV for this job — freeBayway Auto Group is an award-winning and growing auto group in the Houston and surrounding area that holds a reputation of excellence and prides itself on its commitment to customer satisfaction! We value our team members, ensuring that our customers have wonderful car buying experience and excellent service. We offer competitive pay & benefits and enjoy rewarding and recognizing them for outstanding effort and results.Position Summary: Bayway CDJR is currently searching for a creative, analytical and motivated Marketing Coordinator with a high level of integrity to join the team. The primary purpose of this role is to support the store’s marketing initiatives and improve brand recognition to increase sales and service revenue. This role will involve collaboration with our in-house videographer teams. Your ability to brainstorm and create engaging social media content will be key to our marketing success.Position: Marketing Coordinator Classification: Full Time; Exempt Reports To: Director of MarketingWork Location: Bayway Chrysler Jeep Dodge Ram in Pasadena, TXEssential Duties include but are not limited to:Content Creation: Generate fresh and engaging social media content across platforms including Facebook, Instagram, TikTok, and YouTube.Video Production: Collaborate with our in-house videographer to create compelling video content for social media and the dealership website.Collaboration: Work closely with management, sales & service team, and digital providers to develop content that can be used on social media, website, and advertising channels.Analytics Utilization: Regularly monitor website and social media to ensure optimal performance, identify improvement opportunities, and make suggestions for strategy adjustments.Branding: Align marketing strategies and community initiatives to enhance dealership visibility.Event Coordination: Schedule and manage all events, organizing and promoting them effectively.Email Management: Create email accounts for all new employees promptly and accurately.Other Duties May Be AssignedKnowledge, Skills & Abilities:Possesses a creative mindset with a passion for generating engaging social media content.Ability to grow social media audiences and increase engagement organically.Ability to anticipate trends and apply them quickly in a dealership context.Ability to align social media strategy with dealership sales, service, and event goals.Strong attention to detail and the ability to work efficiently under pressure.Ability to engage others and maintain a teamwork atmosphereAbility to network and communicate with a large diverse group of unfamiliar people Qualifications:High School Diploma, College Education is preferred in field relative to Marketing or Communications. Previous experience in website and social media managementAnalytics-oriented; Google Ads and Google Analytics certification preferred (must obtain within 60 days of employment if you do not have valid certification at the start of employment)Requirements:Must have valid driver’s license and good driving recordMust pass Pre Employment Process which includes background check and drug screeningMust have reliable transportation Must be able to work some evenings and Saturdays for scheduled eventsPhysical Requirements:Must be able to sit, stand, walk, and bend/stoop frequently and potentially for long periods of time.Compensation & Benefits:Annual Salary: ($45,000 - $50,000)Work from home one day per week.Paid Time Off, Paid Training,401K retirement plan & annual employer matchHealth, Vision, and Dental benefitsHealth Savings AccountCompany Paid Life InsuranceDisability, Voluntary Life, & Supplemental plan optionsDiscounts, perks, and incentivesPaid TrainingOpportunity for Growth & DevelopmentSafe & Team Oriented Work EnvironmentBayway Auto Group is an Equal Opportunity Employer. We do not discriminate based upon race, religion, color, sex, age, national origin, or disability. We commit to providing reasonable accommodations to qualified individuals with disabilities, as required by the Americans with Disabilities Act (ADA).