Marketing Director

Technology Company in the Fairfield County AREA (Connecticut) looking for a hands on Director/VP of Marketing to lead a small team.Location: Fairfield COUNTY area, CTWork Arrangement: Primarily/ideally onsite; some hybrid flexibilitySalary: $120,000–$160,000 + up to 25% bonus (based on individual and company performance based bonus)Looking for a hands-on Director/VP of Marketing to lead its marketing efforts and help grow the brand. This person will manage a small marketing team, oversee external creative partners, and take ownership of the company's digital presence and go-to-market strategy. The ideal candidate has experience working in a startup or small-company environment and is comfortable being both a strategic leader and a hands-on contributor. The Director/VP of Marketing will be responsible for driving brand awareness and company growth through digital marketing, social media, website management, go-to-market strategy, omni channel marketing, and integrated campaigns.Key ResponsibilitiesLead and manage the marketing team and oversee day-to-day marketing activitiesDevelop and execute go-to-market strategies to support company growthDevelop and implement omnichannel marketing strategies across digital, social, email, web, paid media, and other relevant channelsDevelop and execute marketing campaigns designed to generate awareness, leads, and revenueManage relationships with outsourced creative agencies, freelancers, and other marketing partnersEnsure all marketing content is original, engaging, consistent, and aligned with the brandWork closely with company leadership and other departments to align marketing initiatives with business objectivesTrack marketing initiatives, timelines, deliverables, and performanceMonitor campaign results and use data and analytics to optimize marketing effortsIdentify new opportunities to strengthen the company's brand, customer acquisition, and market presenceStay current on emerging marketing technologies and leverage AI tools to improve marketing efficiency and executionIdeal CandidateThe ideal candidate is a hands-on marketing leader who has experience working in a startup, entrepreneurial, or small-to-medium-sized company environment.The successful candidate will have:Experience leading marketing within a startup or small/medium-sized companyStrong hands-on marketing experience across multiple channelsExperience managing and developing a small marketing teamExperience with social media, LinkedIn, digital marketing, websites, and contentDemonstrated experience developing and executing go-to-market strategiesExperience with omnichannel marketingE-commerce marketing experience is preferredStrong project management and execution skillsExperience managing outsourced creative or marketing partnersAbility to work independently with minimal supervisionStrong communication, collaboration, and organizational skillsAbility to balance high-level strategy with day-to-day executionFamiliarity with AI tools and their practical application in marketing