Marketing Executive

Job Description -Plan, execute, and monitor end-to-end organic content calendars and paid ad campaigns to boost brand awareness and community engagement.Drive customer retention and conversions by designing targeted, segmented broadcast campaigns via Email and WhatsApp Marketing.Monitor multi-channel customer reviews and feedback daily, ensuring rapid response times and professional resolution of complaints.Identify, vet, and manage relationships with media outlets, influencers, and brand partners to scale public relations efforts and generate earned media value.Oversee the end-to-end creation, printing, and digital updates of menus, signage, and other creative assets while maintaining strict brand guidelines.Lead the planning, vendor logistics, budget allocation, and on-site execution for all company events, activations, and launches.Serve as the primary point of contact for external agencies and third-party vendors, ensuring deliverables are met on time, within brief, and on budget.Track, analyze, and present weekly and monthly performance reports detailing channel ROI, audience growth, and campaign effectiveness.Collaborate closely with internal operations, product, and sales teams to align cross-functional marketing campaigns with real-time business goals.Manage and allocate the monthly marketing budget across paid ads, software tools, print materials, and events to maximize efficiency and minimize cost variance.Qualifications :- Education: Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.Experience: Minimum 2 to 4 years of proven experience in digital marketing, social media management, or a similar role.Technical Skills: Proficiency with social media ad managers, Email/WhatsApp marketing tools, and basic analytics platforms.Communication: Exceptional written and verbal communication skills with a strong capability for professional copywriting and customer relations.Project Management: Demonstrated ability to manage external agencies, vendors, and event logistics simultaneously under tight deadlines.