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Marketing Executive

Dubai Golf · Dubai, United Arab Emirates

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About the RoleWe are looking for a creative and driven Marketing Executive to support the marketing activities across our golf, leisure, recreation, sports, and lifestyle experiences in Dubai.The ideal candidate will have experience in golf, leisure, sports, hospitality, or lifestyle marketing, with a strong passion for content creation, social media, photography, videography, events, and brand storytelling. This role will be responsible for creating engaging content, executing marketing campaigns, managing digital platforms, and driving customer engagement across our portfolio.Key ResponsibilitiesContent Creation & Social MediaCreate engaging content for golf, leisure, sports, recreation, and lifestyle experiences.Develop and manage social media content calendars.Create content for Instagram, Facebook, TikTok, LinkedIn, YouTube, and other digital platforms.Write captions, campaign copy, event announcements, and promotional content.Produce reels, short-form videos, stories, and behind-the-scenes content.Schedule and publish content across social media channels.Monitor engagement, reviews, comments, and customer interactions.Photography & VideographyCoordinate and support photography and videography shoots for golf, leisure, and recreational activities.Capture and edit content for social media and marketing campaigns.Maintain a library of images, videos, and marketing assets.Create compelling visual content that enhances brand awareness and customer engagement.Marketing Campaigns & Brand PromotionSupport the promotion of golf experiences, tournaments, recreational activities, memberships, events, and seasonal campaigns.Develop creative marketing initiatives to increase participation, memberships, and engagement.Coordinate marketing collateral including flyers, banners, digital screens, brochures, and promotional materials.Ensure brand consistency across all communication touchpoints.Events & ActivationsSupport golf tournaments, leisure events, sports competitions, member activities, and community activations.Coordinate event marketing, signage, invitations, photography, and promotional activities.Work closely with operational teams to maximize event visibility and attendance.Attend evening and weekend events when required.Influencer & Partnership ManagementIdentify and engage with golf, sports, and lifestyle influencers.Coordinate influencer visits, partnerships, and promotional campaigns.Monitor campaign performance, reach, and engagement metrics.Build strong relationships with media partners and industry stakeholders.Digital Marketing & ReportingSupport paid social media and digital advertising campaigns.Assist with website updates and online promotions.Track campaign performance, social media growth, and customer engagement.Prepare weekly and monthly marketing reports.Conduct competitor research and market analysis.Skills & CompetenciesStrong understanding of golf, leisure, sports, recreation, or lifestyle marketing.Excellent content creation, copywriting, and storytelling skills.Experience creating reels, short-form videos, and social media campaigns.Strong photography and videography skills.Knowledge of current digital and social media trends.Creative, proactive, and highly organized.Ability to manage multiple projects and deadlines.Strong communication and stakeholder management skills.Proficiency in Canva, CapCut, Microsoft Office, and social media management tools.Adobe Creative Suite knowledge is an advantage.Qualifications & ExperienceBachelor's Degree in Marketing, Communications, Business, Hospitality, or a related field.Minimum 2-4 years of marketing experience.Previous experience within Golf, Leisure, Sports, Recreation, Hospitality, or Lifestyle brands is preferred.Portfolio showcasing content creation, social media campaigns, photography, and videography work is advantageous.Excellent written and spoken English communication skills.