Marketing Lead

Company Description United Closets | الخزائن المتحدة is a furniture design company established in 2005, specializing in integrated storage solutions for homes and offices. The company uses premium raw materials and advanced manufacturing technologies from Germany and Italy to deliver products that meet international quality standards. Its product range includes cabinets with sliding or hinged doors, open cabinets, office furniture, integrated bedrooms, and libraries and TV units. United Closets serves a diverse client base, including private villas, residential complexes, hotels, furnished apartments, government and private sector projects, and educational institutions. The company is committed to crafting functional, high-quality solutions that enhance how people live, work, and learn.

Responsibilities

• Develop and implement the annual marketing strategy and plan.* Manage digital marketing campaigns and measure ROI.* Develop a lead generation strategy and improve lead quality and conversion rates.* Manage and develop the brand, content, and social media platforms.* Plan and manage promotional campaigns, seasonal offers, and new branch openings.* Monitor website performance, SEO, Google Ads, social media platforms, and paid advertising.* Collaborate directly with the sales department to increase exhibition visits and convert campaigns into actual sales.* Manage marketing agencies and suppliers and monitor the quality of their execution.* Prepare periodic reports on key performance indicators (KPIs) such as CPL, CAC, Conversion Rate, ROAS, and the number and quality of leads.* Conduct market and competitor analysis, understand customer trends, and propose growth opportunities.

Requirements

• Minimum of 5 years of experience in marketing, preferably in the kitchen, cabinetry, furniture, interior design, or retail sectors.* * Strong practical experience in Digital Marketing, Performance Marketing, and Lead Generation.* Ability to manage marketing budgets and link spending to results and sales.* Experience managing marketing teams and external agencies.* Strong analytical, reporting, and performance measurement skills.* Good knowledge of the Saudi market and customer behavior is a significant advantage.* Fluency in Arabic and English.