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Marketing Manager

Bluetrack Global Technologies · Port Harcourt, Rivers State, Nigeria

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Company Description Bluetrack Global Technologies is a leading provider of innovative security and energy solutions that enhance safety, convenience, and sustainability for homes and businesses. With over a decade of experience, the company delivers integrated offerings including CCTV installation, smart home automation, solar inverter solutions, electric fencing, fire detection systems, and car tracking devices. Bluetrack Global Technologies combines technical expertise with professionalism to create reliable, user-focused systems that protect property and optimize energy use. The company is committed to empowering individuals and organizations through smarter, more secure, and sustainable technologies, guided by the principles of innovation, security, and sustainability.Role Description The Marketing Manager is a full-time, on-site role based in Port Harcourt, responsible for planning and executing marketing strategies that promote Bluetrack Global Technologies’ security and energy solutions. Day-to-day tasks include developing integrated marketing campaigns, managing digital and traditional marketing channels, and creating targeted content that highlights offerings such as CCTV, smart home systems, solar solutions, electric fencing, fire detection, and car tracking devices. The role involves conducting market research, analyzing customer trends, and tracking campaign performance to refine strategy and support business growth. The Marketing Manager will collaborate closely with sales, technical, and operations teams to align messaging, generate leads, and strengthen brand visibility in key markets. This role also requires managing budgets, coordinating external vendors or agencies as needed, and ensuring all marketing activities reflect the company’s commitment to innovation, security, and sustainability.Qualifications Demonstrated experience in marketing management, including campaign planning, brand positioning, and lead generation.Strong skills in digital marketing (social media, SEO/SEM, email marketing, online advertising) and familiarity with marketing analytics tools.Ability to develop clear, engaging marketing content across channels (web, social, print) and adapt messaging for different audiences.Proficiency in market research, competitor analysis, and reporting on marketing performance metrics.Experience working with technology, security, or energy products and translating technical features into customer-focused benefits is an advantage.Excellent communication, presentation, and interpersonal skills, with the ability to collaborate across multidisciplinary teams.Strong organizational and project management abilities, including managing multiple campaigns and priorities simultaneously.Bachelor’s degree in Marketing, Business, Communications, or a related field; relevant professional certifications are a plus.Comfort working on-site in Port Harcourt, with a proactive, results-oriented approach and commitment to ethical, inclusive practices.