Marketing Manager
Confidential · Riyadh, Saudi Arabia
Apply & track with Apply EdgeWe're a Riyadh-based real estate developer, and we're hiring a Marketing Manager to own how our projects reach the market.This is not a brand-awareness role. You'll be measured on the demand you generate: qualified leads that Sales can actually close, at a cost that makes sense.Responsibilities Build the marketing strategy and annual budget, and turn it into quarterly plans with clear numbers behind them.Lead go-to-market for every project launch — from pre-launch interest through to clearing remaining inventory.Own digital performance across search, social, property portals and programmatic, and drive CPL down while ROAS goes up.Make sure leads flow cleanly into the CRM and reach Sales within the agreed SLA.Oversee all project collateral: brand identity, brochures, 3D renders, video, virtual tours, sales centre and show unit.Run market and competitor research that shapes unit mix and pricing decisions, not just campaigns.Keep every ad compliant with REGA regulations, including advertising licence display and off-plan (WAFI) requirements.Build and develop the marketing team.What You Bring10–15 years in marketing, with at least 5 years leading a team.Minimum 5 years in real estate, property development, or another long-cycle, high-value sales environment.Real working knowledge of the Saudi market — its districts, its buyers, how demand actually behaves here.Bachelor's degree in Marketing, Business, or a related field; MBA is a plus.Hands-on with performance platforms, GA4, CRM and attribution — you should be comfortable defending your numbers.Fluent Arabic and professional English.FAL licence from the Real Estate General Authority, or willingness to obtain it during probation.