Marketing Manager
Fox ESS · Coventry, England, United Kingdom
قدّم وتابع مع أبلاي إيدجWe’re Hiring! Join Our Marketing Team in the UK!Title: UK Marketing Manager / Marketing DirectorLocation: UK / HybridEmployment Type: Full-timeLanguages Required: English (fluent)Experience Required: 5+ years in marketing, including several years in a leadership or strategic roleAbout Fox ESSFox ESS was established in 2019 and, through its world-leading team of engineers and technicians, is leading the way in power technology research and development, energy storage equipment manufacturing, IT data services, and new energy project development.The company focuses on providing advanced distributed energy, energy storage products and smart energy management solutions for households and industrial and commercial enterprises.About the RoleAs Head of Marketing UK, you will own the holistic vision and strategy for Fox ESS’s marketing activities across the UK. You will work closely with Sales, Presales and Aftersales to ensure marketing supports the full customer journey, from brand awareness and lead generation through to customer engagement and after-sales support.You will lead the UK marketing agenda across Brand Awareness, SEO/GEO, Social Media, Content Marketing, Events and Channel Marketing, while ensuring strong alignment with Fox ESS’s global brand strategy and local UK market needs.Key Responsibilities-Strategy & LeadershipDevelop and own the holistic marketing vision and strategy for the UK, aligned with Fox ESS’s global brand and business objectives.Define annual marketing plans, budgets and KPIs, and track performance against agreed targets.Lead and develop the UK marketing function, setting clear objectives and KPIs while supporting individual development and performance.Report marketing performance, market insights and strategic progress to senior management.Identify new market opportunities and develop innovative marketing initiatives to strengthen Fox ESS’s position in the UK energy storage and renewable energy market.-Cross-functional Alignment with Sales, Presales & AftersalesPartner closely with Sales, Presales and Aftersales to ensure marketing initiatives support the entire customer journey.Translate UK market, customer, installer and partner insights into actionable marketing strategies and campaigns.Act as the strategic link between Marketing and commercial teams, ensuring consistent messaging, priorities and execution.Work closely with the Sales team to generate and nurture qualified leads and support business growth.Develop and grow installer and partner marketing programmes to strengthen long-term relationships, loyalty and customer retention.-Brand Awareness & CommunicationsBuild and strengthen Fox ESS’s brand presence and reputation across the UK.Develop brand positioning, messaging and campaigns tailored to the UK market.Oversee PR, media relations, industry communications and thought leadership initiatives.Identify opportunities to increase Fox ESS’s visibility within the renewable energy, solar and energy storage sectors.Ensure consistent brand positioning across digital, offline and partner-facing channels.-SEO / GEO & Digital MarketingOwn the SEO and GEO (Generative Engine Optimization) strategy for Fox ESS’s UK digital presence.Ensure website content, landing pages and local listings are optimized for search visibility and discoverability.Monitor organic performance and continuously improve rankings, traffic and online visibility.Identify emerging digital marketing trends and technologies and incorporate them into the UK marketing strategy.Use data and analytics to measure campaign performance and optimize marketing activities.-Social Media & ContentDefine and execute the UK social media strategy across relevant platforms.Oversee content planning, creation, publishing, community management and engagement.Develop engaging content that communicates Fox ESS’s technology, products, projects and industry expertise.Monitor social media performance and adapt the strategy based on data, audience insights and market trends.Work with internal and external teams to develop high-quality written, visual and video content.-Events & Channel MarketingOwn the strategy and execution of trade shows, exhibitions, conferences, dealer events and product launches across the UK.Lead channel marketing programmes and partner marketing initiatives in collaboration with Sales.Develop and manage co-marketing activities with distributors, installers and strategic partners.Ensure a consistent Fox ESS brand experience across all offline touchpoints and channel partners.Manage event budgets, suppliers, logistics and timelines, including on-site event management and occasional travel across the UK.-Preferred Qualifications7+ years of marketing experience, including several years in a leadership or strategic role.Proven experience developing and executing a holistic marketing strategy, ideally within a B2B, renewable energy, solar, energy storage or technology environment.Strong understanding of SEO/GEO, social media strategy, brand management, content marketing and event/channel marketing.Experience working closely with Sales, Presales and/or Aftersales teams.Experience in partner/channel marketing and working with distributors, installers or B2B customers is highly desirable.Excellent leadership, stakeholder management and communication skills.Strong commercial awareness and the ability to connect marketing activities with business results.High level of initiative with a hands-on, entrepreneurial mindset.Strong analytical and project management skills.Full UK driving licence and willingness to travel for business purposes.A portfolio of previous marketing strategies, campaigns or projects is highly preferred.-Language SkillsFluent English is mandatory.Additional European language skills are advantageous but not essential.-What We OfferAn international and inclusive working environment.The opportunity to shape and lead the marketing strategy for the UK market.A high-impact role within a fast-growing global renewable energy company.The opportunity to make a real impact in the renewable energy and energy storage industry.Close collaboration with international teams across Europe and globally.Supportive colleagues and a strong company vision.Flexible hybrid working.Travel opportunities and exciting on-site event experiences.-How to ApplyIf you are passionate about renewable energy and marketing, and have the experience and ambition to lead Fox ESS’s UK marketing strategy, we would love to hear from you.Apply now and join Fox ESS in shaping the future of smart energy and energy storage in the UK.Contact: tia.zhang@fox-ess.com