Marketing Manager

Job Title: Marketing Manager Location: Singapore Reporting to: Head of Marketing / CEO Job SummarySeeking an experienced Marketing Manager to manage end-to-end marketing strategy and execution for our Singapore and international markets. The ideal candidate will lead brand building, ticket sales growth and audience development for our live shows, events and IP initiatives, working with local vendors to deliver high-impact, data-driven campaigns.Key ResponsibilitiesDevelop and execute comprehensive marketing strategies for live performances, events and IP projects, fully aligned with company revenue and brand objectives.Manage full-funnel marketing campaigns across digital and offline channels, including social media (Instagram, Facebook, TikTok, Xiaohongshu), SEM/SEO, email marketing, OOH, media partnerships and influencer collaborations.Oversee ticketing marketing initiatives, optimise conversion funnels, and partner with ticketing platforms to maximize sales performance.Own the local marketing budget, track campaign ROI, and deliver regular performance reports with actionable insights and optimisation recommendations.Build and nurture long-term relationships with local media, industry stakeholders, KOLs and community partners to amplify brand reach.Lead local brand positioning, define market-specific brand voice, and ensure consistency with global brand guidelines.Monitor entertainment industry trends, competitor activities and audience preferences, and propose innovative marketing tactics.Assist in the creation of pricing strategies and development of special VIP productsAssist in the creation of ticketing request for proposal documents and analyze such proposalsAssist in the procurement of event sponsors and service their relationships prior and during events.Work with key government and third party stakeholders as required to drive tourism initiatives via our events.RequirementsBachelor’s degree in Marketing, Communications, Business Administration or a related field.5+ years of marketing experience, with at least 2–3 years in a managerial role; live entertainment, events, ticketing or lifestyle industry experience is highly preferred.Proven track record of launching and scaling marketing campaigns that drive measurable ticket sales or audience growth.Deep understanding of the Singapore media landscape, digital marketing ecosystem and local consumer behaviour.Strong data literacy; hands-on experience with analytics tools (Google Analytics, social media insights) and budget management.Excellent command of written and spoken English and Mandarin; additional language skills are a plus.Strong project management skills, ability to multitask and deliver results in a fast-paced, dynamic environment.Creative mindset, strong attention to detail, and excellent interpersonal and stakeholder management skills.What We OfferCompetitive remuneration package commensurate with experience.A vibrant, multicultural working environment in the fast-growing live entertainment industry.Regional career exposure across Hong Kong, Mainland China and Singapore.Complimentary tickets to our live shows and exclusive events.Collaborative, creative culture with passionate team members from around the world.How to ApplyInterested candidates please send your updated resume with expected salary to [Milan <milan@showplus.com.hk>Zhao IKA <ika.zhao@showplus.com.hk>] with the subject line: Marketing Manager Application – [Your Name]. We thank all applicants for their interest; only shortlisted candidates will be contacted.