Marketing Manager

About the businessOur client is a boutique investments business based in Sydney, going through a real growth phase. The marketing team is expanding to keep pace, and this newly created role offers a rare opportunity to shape how a fast-growing marketing function operates, rather than stepping into something already fixed in place.Key responsibilitiesAct as a key marketing point of contact for internal and external stakeholders, including global marketing and product teamsBuild and deliver annual marketing plans aligned to sales strategy and the distribution calendarPlan and deliver campaigns across launches, roadshows, conferences, content programmes and always-on activityManage marketing budgets within agreed envelopes, including tracking, approvals and rechargingRun regular WIP meetings with stakeholders and report on activity and outcomesLocalise global content and collateral for the Australian wholesale market within relevant approval frameworksLead a set of marketing disciplines across the business, working closely with a Marketing AssociateContribute to onboarding new products or business lines ahead of launch, taking on ownership once they move into business-as-usualUse Salesforce and marketing automation tools to track campaign performance and support reportingHiring criteria5+ years' marketing experience within funds management, wealth or financial services, ideally with direct exposure to the Australian wholesale or adviser channelTrack record managing marketing across multiple stakeholders or business lines at once, comfortable working across different brand guidelines and approval processesStrong campaign management skills, able to run an annual plan, a launch and an event programme concurrentlyHands-on experience with marketing automation and CRM (Salesforce and Pardot/Marketing Cloud Account Engagement highly regarded)Confident engaging senior internal and external stakeholders, including offshore counterparts across time zonesSound commercial judgement on budgets and comfortable holding a line on spendUnderstanding of the regulatory environment for wholesale marketing materialBachelor's degree in Marketing, Finance, Business or a related fieldCollaborative and team-oriented, comfortable working at pace in a small team