Marketing Manager
Vellstone · Hyderabad, Telangana, India
Apply & track with Apply EdgeAbout the CompanyWe're hiring a Marketing Manager for a global digital transformation partner in the BFSI sector.About the RoleAs the Marketing Manager, your responsibilities would be:ResponsibilitiesPlanning and executing integrated marketing campaigns across channels to drive demand generation, lead nurturing, and pipeline growth.Bringing a creative yet data-driven mindset, strong writing skills, and hands-on execution to translate complex product ideas into compelling messaging.Managing CRM workflows, event execution, PR coordination, and social media presence to enhance brand positioning.Playing a key strategic role in a fast-paced environment, shaping the voice and go-to-market strategy for an AI-forward platform.QualificationsExperience in demand generation, integrated marketing, or B2B product marketing within SaaS, BFSI, or FinTech sectors.Required SkillsStrong operational and analytical skills, comfortable working with CRM workflows, campaign tracking, and performance optimization.Ability to gain deep customer insights and stay plugged into FinTech, BFSI, and regulatory trends to sharpen messaging.Proven track record of planning and running end-to-end campaigns, managing events, and supporting PR and brand initiatives.Strong at handling escalations and solving problems, thrives in dynamic environments, and demonstrates a strong bias for action.Excellent communication and interpersonal skills, able to write across multiple formats and coordinate cross-functionally with agencies and teams.Preferred SkillsManage and develop integrated marketing campaigns, CRM workflows, and brand messaging across global markets.Use technology and data-driven insights to boost pipeline efficiency, lead nurturing, and demand generation outcomes.Play a key role in expanding brand visibility, PR footprint, and market presence across India, ASEAN, and the Middle East.Work with a wide range of financial institutions, gaining direct visibility among CXOs in leading banks, NBFCs, and FinTechs.Be part of a respected brand, with opportunities to grow alongside an established BFSI technology leader.