Marketing Manager

Marketing ManagerKey ResponsibilitiesStrategy & PlanningDevelop and implement comprehensive marketing strategies aligned with business goals.Conduct market research and analyze consumer trends to identify new opportunities.Plan and manage marketing budgets and allocate resources effectively.Campaign ManagementLead the development and execution of multi-channel marketing campaigns (digital, print, events, social media, email, etc.).Monitor, analyze, and report on campaign performance to ensure objectives are met.Coordinate with sales and product teams to ensure consistent messaging and alignment.Brand ManagementStrengthen brand awareness and ensure consistency across all platforms.Manage the creation of marketing materials, including collateral, digital content, and advertisements.Oversee PR activities and relationships with media partners.Digital MarketingOversee SEO/SEM, social media marketing, paid advertising, and website content management.Utilize analytics tools (e.g., Google Analytics, HubSpot, etc.) to track and optimize marketing performance.Leadership & CollaborationLead and mentor a team of marketing professionals and external partners.Collaborate with cross-functional teams (sales, product, customer success) to ensure cohesive marketing strategies.QualificationsBachelor’s degree in Marketing, Business, Communications, or a related field (Master’s preferred).5+ years of experience in marketing, with at least 2 years in a management role.Strong knowledge of digital marketing tools, analytics platforms, and CRM systems.Excellent communication, leadership, and project management skills.Creative mindset with a strong analytical and results-driven approach.Key CompetenciesStrategic thinking and problem-solvingData-driven decision makingBrand and campaign managementBudget managementTeam leadership and collaborationSalary - (25,000 to 30,000)