Marketing Manager
Seyaha - سياحة · Saudi Arabia
Apply & track with Apply EdgeCompany DescriptionSeyaha is building Saudi Arabia's travel-tech operating system for experiences. We give experience operators one platform to run their business, and we help locals and visitors discover and book guided tours, local experiences, attraction tickets and transfers.We serve a wide range of customers. We run a B2C OTA for tours and experiences that serves locals, expats and visitors. We offer B2B SaaS for tour operators and guides, We built our own ticketing system for attraction venues.We provide consultancy services for DMOs.We are a young company that has achieved a lot in a short time. We built a brand from nothing, and thousands of customers have trusted us with their time and money to give them the best tour, adventure or holiday of their time in Saudi Arabia. We did all of this without a dedicated marketing lead or resources. Imagine how far we could go with YOU on the team.Role DescriptionAs Marketing Manager, you will drive awareness, communications, PR and growth for Seyaha's brand and platform.You will plan and run digital and offline marketing campaigns and oversee creative production. You will write or supervise content for the web, social media, email and partner communications, and you will manage brand positioning across all channels.Day-to-day tasks include:analyzing market trendsworking with media outletstracking campaign performancemanaging customer feedbackworking with designers and writers to produce outstanding campaigns, and promotionsimproving strategies based on data and customer insightsYou will also work with the product, sales and partner teams and support go-to-market initiatives. You will help build strategic relationships with experience operators, event organizers, local and international media, government partners and hospitality partners.QualificationsStrong marketing and digital marketing skills, including campaign planning, performance tracking and channel optimization.Experience in content marketing and social media management, and the ability to write clear, compelling messages for different audiences.Proficiency with marketing analytics tools and data analysis, and the ability to read KPIs and use them to make decisions.Knowledge of travel, events, attraction ticketing or SaaS is a strong advantage. Experience with marketplaces, platform businesses or e-commerce conversion funnels is a plus.Excellent written and spoken English. Arabic is an advantage.Ability to work independently, manage several priorities at once and work well with cross-functional teams.A bachelor's degree in Marketing, Business, Communications or a related field, or equivalent practical experience.Creativity, strategic thinking and a strong interest in building innovative travel and tourism solutions in Saudi Arabia.