Marketing Manager - Consumer Goods

Marketing Manager - Charlotte, NC This is a 5 day in office roleOur client, a growing consumer electronics company, is seeking a hands-on Marketing Manager to lead marketing initiatives across digital, ecommerce, branding, product launches, and trade marketing. This is an excellent opportunity for someone who enjoys wearing multiple hats, collaborating across teams, and making a direct impact on a growing brand.ResponsibilitiesDevelop and execute integrated marketing campaigns that drive brand awareness and saleManage digital marketing initiatives, including paid advertising, email marketing, and social mediaOversee Amazon product listings, A+ Content, Storefronts, and other ecommerce marketing initiativesCoordinate new product launches with cross-functional teamsManage creative projects including photography, marketing collateral, packaging, and sales materialsPlan and support trade shows, customer events, and sales meetingsMaintain brand consistency across all marketing channelsWork closely with sales, product development, and leadership to develop marketing strategies and promotional programsCoordinate with outside agencies, designers, and vendors as neededTrack campaign performance and provide marketing reports and recommendationsAssist with marketing budget tracking and project managementQualificationsBachelor's degree in Marketing, Business, Communications, or related field5+ years of marketing experience, preferably within consumer electronics, consumer products, retail, or ecommerceExperience managing digital marketing campaigns and ecommerce marketingKnowledge of Amazon Vendor Central and/or Seller Central, including PDP optimization and A+ ContentExperience supporting product launches and retail marketing initiativesStrong project management and organizational skillsExcellent written and verbal communication skillsComfortable managing multiple projects in a fast-paced environmentExperience working with Adobe Creative Suite, Canva, or similar creative tools is a plusExperience with trade shows such as CES is a plPreferred ExperienceConsumer electronicsConsumer packaged goods (CPG)Retail or omnichannel marketingEcommerce and marketplace marketingAmazon marketingProduct marketingWhat You'll BringA collaborative, hands-on appStrong attention to detailCreative problem-solving skillsAbility to manage multiple priorities while delivering high-quality workPassion for building brands and driving business growth