Marketing Manager (Crypto & Fintech)

About Our ClientA European financial group with a Dubai entity operating in payments and trade finance. The team blends traditional banking disciplines with modern fintech rails and crypto-enabled services.Job ResponsibilitiesPlan and execute marketing initiatives across payments, trade finance, and crypto-enabled financial products.Manage end-to-end marketing campaigns, including planning, timelines, execution, and reporting.Develop marketing campaigns targeting fintech, institutional, and crypto-focused audiences.Translate complex financial and crypto concepts into clear, compliant marketing messaging.Manage digital marketing channels including paid media, social platforms, content, email, and search.Monitor and optimize acquisition funnels, engagement metrics, and campaign performance.Support product launches, feature rollouts, and market expansion initiatives.Maintain consistent brand positioning and messaging across all channels.Coordinate with designers, agencies, and external vendors.Work closely with product, compliance, operations, and leadership teams to ensure alignment.RequirementsExperience in a marketing role within fintech, payments, crypto, trading, or financial services.Understanding of payment infrastructure, fintech platforms, or crypto-enabled services.Hands-on experience with digital and performance marketing.Experience operating in regulated or compliance-led environments.Strong ability to communicate complex financial products clearly.Data-driven mindset with experience tracking and optimizing campaign performance.Strong organizational and stakeholder-management skills.