Marketing Manager - Dubai based - Luxury Hospitality background - Entertainment Company
RIG (Recruitment International Group) · Dubai, United Arab Emirates
Apply & track with Apply EdgeThe RIG is working with one of its clients who deal in the Entertainment industry and are looking for a strong Marketing Manager to join them with a luxury hospitality background.The ideal candidate will come from a strong luxury hospitality, premium F&B, hotel, resort, lifestyle or high-end leisure background and will understand how to position, market and grow a premium consumer-facing brand.This role will be responsible for developing and executing the full marketing strategy across digital, social media, partnerships, events, CRM, brand communications and customer acquisition.Key ResponsibilitiesDevelop and implement the overall marketing strategy to increase brand awareness, customer acquisition, repeat visits and revenue.Position the venue as a premium destination for families, children’s experiences, events and celebrations.Lead all digital marketing activity across social media, paid advertising, email marketing, CRM and online campaigns.Manage the brand’s social media strategy, content calendar and creative direction.Work closely with content creators, photographers, videographers, agencies and designers to produce high-quality branded content.Develop campaigns promoting memberships, birthday parties, events, seasonal activities, school holidays and special experiences.Create strategic partnerships with luxury hotels, schools, nurseries, residential communities, family brands, lifestyle businesses and corporate partners.Develop influencer, PR and media strategies to increase brand visibility.Manage marketing budgets and ensure strong ROI across all campaigns.Monitor campaign performance, customer acquisition cost, conversion rates, engagement and overall marketing effectiveness.Develop customer retention initiatives, loyalty programmes and targeted CRM campaigns.Build and manage a strong database of customers and prospective customers.Support the commercial team with promotions, packages and revenue-driving initiatives.Work closely with operations to ensure all marketing activity aligns with the customer experience.Lead the marketing strategy for new launches, activations, events and venue initiatives.Maintain consistent premium brand standards across all online and offline marketing materials.Conduct competitor analysis and monitor trends across luxury hospitality, entertainment, leisure and family experiences.Identify new commercial and partnership opportunities to increase footfall and revenue.Candidate RequirementsBachelor’s degree in Marketing, Business, Communications or a related field.Minimum 5+ years of marketing experience, ideally within:Luxury HospitalityFive-Star Hotels or ResortsPremium F&BLifestyle BrandsEntertainment or LeisureLuxury Family ConceptsStrong UAE market experience is highly preferred.Proven experience managing 360-degree marketing campaigns.Strong digital marketing and social media knowledge.I have a salary budget of between 20,000 - 25,000 AED per month + medical + visa + bonusIf interested, please can you send your CV to david@therigrecruitment.com.