Marketing Manager - Dubai

One of the prestigious E-Sports/Gaming Retail is looking to hire a caliber Marketing professional an omnichannel-focused Marketing Manager to lead full-spectrum marketing transformation across the GCC.The incumbent will be considered to directly drive traffic, transactions, revenue, customer acquisition, e-commerce growth and market share across multiple customer touchpoints.The successful candidate will play a key role in evolving the business from a specialist gaming retailer into a broader lifestyle destination spanning gaming, anime, collectibles, gifting, entertainment and pop culture.Key responsibilities: Develop GCC-wide marketing strategies linked directly to revenue and transaction growthDrive store footfall, customer acquisition, retention and e-commerce revenueOwn and improve key commercial metrics including GP, UPT, ATV, CAC, ROAS and conversionDevelop market-specific strategies while maintaining regional brand consistencyLead GCC e-commerce growth across paid media, CRM, SEO, email/SMS and performance marketingImprove traffic, conversion, repeat purchase and customer acquisitionLead regional social strategy across Instagram, TikTok, Snapchat, YouTube and influencer/community ecosystems Build content strategies around gaming, pop culture, anime, collectibles, gifting and lifestyleDrive measurable improvements in reach, engagement, community growth and social-to-purchase conversionStrengthen the brand's positioning beyond core gaming.Requirement12+ years of marketing experience, preferably with significant GCC exposureStrong background in retail, e-commerce and omnichannel marketingProven track record of delivering revenue, transaction and customer growthDemonstrated experience in GCC market.Strong expertise in performance marketing, CRM, loyalty and digital commerceExperience managing multi-country teams and agenciesStrong understanding of GCC consumer behaviour, including resident vs. tourist segmentsExperience in brand repositioning, lifestyle retail, pop culture or adjacent consumer categories is highly advantageous