Marketing Manager – Real Estate Advisory

Overview*  The Marketing Manager is responsible for developing and executing the firm’s marketing strategy, strengthening brand positioning, and driving visibility within the Saudi real estate advisory market. The role requires deep knowledge of real estate consulting services, including valuation, feasibility studies, market research, and investment advisory, with proven experience in the Saudi market.--- *Key Responsibilities*- Develop and implement a marketing strategy that supports the firm’s advisory services, including valuation, feasibility studies, market analysis, and investment consulting.  - Position the firm as a trusted thought leader through high‑quality content, reports, insights, and market commentary.  - Manage digital and traditional marketing campaigns targeting developers, investors, financial institutions, government entities, and corporate clients.  - Oversee the creation of professional content such as market reports, whitepapers, case studies, presentations, and client‑facing materials.  - Strengthen the firm’s brand presence across all channels, ensuring consistency and credibility aligned with advisory standards.  - Manage social media platforms with a focus on educational, analytical, and insight‑driven content.  - Collaborate closely with the advisory team to translate technical outputs (valuations, studies, analyses) into clear, compelling marketing messages.  - Conduct competitive benchmarking and monitor trends in the Saudi real estate advisory sector.  - Support business development by generating qualified leads and enhancing client engagement.  - Prepare performance dashboards, campaign analytics, and marketing KPIs for senior management.  - Manage the marketing budget and ensure efficient resource allocation.  - Build relationships with media outlets, industry platforms, conference organizers, and strategic partners.---*Required Skills*- Proven experience in *real estate marketing within Saudi Arabia*, specifically in advisory, consulting, or professional services.  - Strong understanding of real estate valuation, feasibility studies, market research, and investment advisory concepts.  - Ability to convert technical real estate data into clear, engaging, and credible marketing content.  - Expertise in digital marketing platforms (Google Ads, Meta Ads) and B2B lead generation.  - Excellent communication skills and the ability to craft professional, insight‑driven content.  - Proficiency in analytics tools such as *Google Analytics, Power BI, CRM systems*.  - Strong leadership skills and the ability to manage a high‑performance marketing team.  - Creativity combined with a professional, data‑driven approach suitable for advisory clients.--- *Qualifications*- Bachelor’s degree in Marketing, Business Administration, Real Estate, or a related field.  - 4–8 years of experience in marketing, including at least 2 years in a leadership role.  - *Minimum of 3 years of experience in real estate marketing within Saudi Arabia*, preferably in advisory, consulting, or professional services.  - Certifications such as *Google Ads Certification, Meta Blueprint, Digital Marketing Nanodegree* are a plus.--- *Work Environment*- Professional, research‑driven environment with close collaboration between marketing, advisory, and business development teams.  - Exposure to high‑level clients including developers, investors, banks, and government entities.  - Opportunities to contribute to industry reports, thought leadership, and strategic market insights.