Marketing Officer
Bangladesh Psychiatric Care Ltd. · Dhaka, Bangladesh
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Bangladesh Psychiatric Care Ltd. (BPCL) is Bangladesh's first consultation center offering comprehensive psychiatric solutions to address mental health in conjunction with physical well-being. Dedicated to providing international-standard mental health services under one roof, BPCL specializes in the treatment, management, and rehabilitation of a wide range of mental health conditions including psychiatric disorders, addictions, developmental disabilities, and psycho-social issues. The center is staffed by a team of globally recognized psychiatrists, promising young professionals, and expert psychotherapists for an integrated approach to mental health care.Role Description:This is a full-time on-site role for a Marketing Officer at BPCL, located in Dhaka, Bangladesh. The Marketing Officer will work closely with the management team to ensure that marketing efforts align with the company’s goals and mission.
Job Description
- Implements marketing campaigns that enhance the organization's brand and increase community awareness.
- Communicating & Maintains relations with Doctors, hospitals, and other referral sources in order to generate new patients.
- Conduct outreach clinics to showcase center capabilities in the community.
- Assist in planning, coordinating, and executing organizational events and programs.
- Develop comprehensive marketing plan for the corporate segment, evaluate the business opportunitiesand translate them to clear-cut working plan.
- Run effective outreach community program among identified educational institutions.
- Coordinate with internal consultants to promote mental healthcare program.
- Assessing strategic partnership opportunities for marketing initiatives.
- Managing relationships with the the wider community.
- Manages census to achieve occupancy and revenue goals.
- Track and report on marketing activities and outcomes.
- Foster relationships with community organizations and partners.
- Ensuring excellent customer service through regular client follow up.
Qualifications
- Bachelor’s degree in Marketing, Business Administration, or a related field.
- 1-2 years of experiences in the related field.
- Excellent Communication skills, both written and verbal.
- Ability to work independently and collaboratively.
- Experience in the healthcare industry is an advantage.