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Marketing Specialist

Robert Half · Coral Gables, FL

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Seeking a Marketing Specialist for a rapidly growing boutique commercial litigation firm with prominent clients across the U.S. and Latin America.This is a high-impact, hands-on B2B marketing role for someone who wants to do more than execute a marketing plan—you’ll help build the infrastructure, processes, and initiatives that support the firm’s growth.What You’ll DoLead and execute B2B marketing initiatives across digital and traditional channelsSupport attorney business development, networking, events, and client outreachManage content, website initiatives, social media, directories, and marketing materialsDrive the firm’s AI search optimization strategyCoordinate RFP responses for major corporate clientsAnalyze marketing data and identify growth opportunitiesManage a variety of marketing projects and special initiativesWhat We’re Looking ForB2B marketing experience requiredHighly organized and detail-orientedStrong executor who takes ownership and gets things doneExcellent communication and writing skillsComfortable working independently and wearing multiple hatsCRM/digital marketing experienceProfessional services or legal marketing experience is a major plusIf you’re a hands-on marketer who wants real ownership, visibility, and the opportunity to build, we’d love to connect.