Marketing Specialist

Job Description

We are seeking a skilled and proactive Marketing Specialist to support the planning, execution, and optimization of our marketing activities across digital and offline channels. The ideal candidate has hands-on experience, strong attention to detail, and the ability to manage multiple tasks in a fast-paced environment.

Key Responsibilities

Execute marketing campaigns across social media, digital ads, and offline channels.Coordinate content creation: copywriting, scheduling, and publishing.Work with designers, agencies, and internal teams to deliver marketing assets on time.Track campaign performance and prepare weekly and monthly reports.Manage day-to-day social media activities and community engagement.Support event planning, on-ground activations, and offline promotional campaigns.Assist in maintaining and updating the company website and e-commerce platforms.Conduct marketing research and market analysis to support strategic decisions.Prepare insights on competitors, target audiences, and market trends.Ensure brand consistency across all communication materials.Collaborate with sales and operations teams to align marketing efforts with business goals.

Requirements

Bachelor’s degree in Marketing, Business, or a related field.2–3 years of practical marketing experience.Strong understanding of social media platforms and digital marketing basics.