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Marketing Strategist

Artech Branded By · Irinjalakuda, Kerala, India

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Marketing StrategistWe’re looking for a Marketing Strategist who can go beyond simply planning campaigns.You’ll be responsible for understanding our clients’ businesses, identifying their real marketing challenges, and developing the right strategies to solve them. You should be able to look at a business from both a creative and commercial perspective and turn problems into clear marketing opportunities.This role requires strong strategic thinking, communication, leadership, and decision-making skills. You’ll work closely with clients and our internal creative, content, and performance teams to make sure the strategy is not only well planned but also executed effectively.What You’ll DoUnderstand clients’ businesses, goals, target audiences, and challenges.Identify the actual problem behind a client’s marketing requirements.Develop clear, practical, and result-oriented marketing strategies.Convert business objectives into actionable marketing plans.Lead strategy discussions and present ideas confidently to clients.Guide creative, content, and performance teams based on the strategy.Analyse campaign and content performance and identify opportunities for improvement.Take ownership of strategic decisions and ensure execution stays aligned with the business goal.Build long-term relationships with clients through strong communication and strategic thinking.Continuously explore new marketing trends, consumer behaviour, and growth opportunities.Who We’re Looking ForSomeone who thinks like a strategist, communicates like a leader, and understands marketing like a business owner.You should be able to look at a client’s problem and ask:“What is the real problem here, and what is the right solution?”If you enjoy solving complex business problems, leading teams, working directly with clients, and turning ideas into measurable business outcomes, we’d like to hear from you.