Marketing Strategy Consultant

About the CompanyOther agencies talk about how brands can influence and change the world. We’ve been making those changes a reality for over 50 years. is an award-winning agency and consultancy, ranked by Ad Age as one of the world’s top 10 advertising and marketing companies. Through Creative Engineering and AI, we build the capabilities, experiences and systems that deliver measurable business impact — not just isolated projects but engines for sustainable growth. Our capabilities serve the Fortune 1000 globally in 55 countries, 153 nationalities and over 80 languages.About the RoleWe are seeking an Marketing Strategy Consultant to drive our clients’ digital brand transformations and shape the next revolution in hyper-intelligent marketing and customer experiences.Responsibilities:Shape marketing and customer experience strategies to help brands accelerate growth, leveraging tools like research, segmentation, briefs, personas, journeys, roadmaps and business cases to align the organization around a North Star vision and path forwardGenerate insights across consumer, culture, customer, category and competition to shape strategic narratives that inform clients’ decision making and storytellingConduct brand, marketing and experience audits and evaluate marketing and experience performance to identify gaps, pains and opportunities, benchmarking against expectation and leading practicesFacilitate workshops to generate big ideas and bold visions, applying design thinking and people change techniques to bring cross-functional stakeholders together in an engaging, productive wayAdvise brands on the use of digital and emerging technologies, including GenAI and agentic, to deepen customer engagement and empower peopleCollaborate cross-functionally with and client creative, design, data, content and tech teams to build integrated strategies and plans, then drive vision through executionSupport strategic pursuits and guide teams in pursuing consulting opportunities in the Interactive Strategy offering areas of marketing, experience, growth and digital brand transformationDevelop and advance practice offerings within the growth and experience strategy consulting domain to create competitive advantage and meet emerging market demandQualifications:This role requires a passion for brand and creativity, a strategic mindset and an appreciation for the operational dynamics between various actors and components within a brand ecosystem. The right talent will bring a balance of business, analytical, creative, organizational and interpersonal skills to define and coordinate a complex set of activities and people towards tangible outcomes.Required Skills:High degree of competency in the strategic drivers behind business growth strategy, marketing, customer experience, strategic planning and digital transformationNatural inclination to connect seemingly disparate dots across culture, consumer behavior, technology and brand identity—generating creative solutions to business and customer problems.Foundational proficiency in marketing and customer experience technologies to link strategies to enabling capabilities e.g. CRM, CDP, CXMsAmbitious self-starter comfortable with ambiguity and complexityStrong detail orientation and proven ability to manage multiple workstreams and deliverables with precisionExcellent communication, collaboration and influencing skills to effectively engage a variety of internal and external stakeholders across levels and functionsTechnically savvy, analytical thinker with deep intellectual curiosityDemonstrable commitment to learning and experimentation with emerging technologies like GenAI and agentic. Experience leveraging GenAI and agentic in consulting and brand work is strongly desired.Preferred Skills:7 years’ experience in consultancy or agency delivering services within digital business or brand strategy, growth strategy, go-to-market strategy, experience transformation, strategic development or similar functional domainsBachelor’s degree or higher in business, management or relevant domain; master's degree desirableExperience working in multiple industries including consumer goods, retail, manufacturing, finance or technologyIn-house client/industry experience a plusStrong competence in presentation, analysis and collaboration software and familiarity with foundational tools for market research, benchmarking, concepting and analysis (e.g. PPT, Excel, Figma/Figjam, Qualtrics, Nielsen, GWI, Euromonitor, MRI Simmons, etc.)Pay range and compensation package:Location: NYC OnsiteEqual Opportunity Statement:We are committed to diversity and inclusivity.