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Marketing Technology company | Senior Product Manager | Marketing Technology / Hybrid Work | Japanese Business Level

G Talent · Tokyo, Tokyo, Japan

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★【AD Platform】Senior Product Manager | Marketing Technology CompanyBusiness Level Japanese Required ◆ Listed Company◆ Hybrid Work◆ Global Business◆ Great Welfare◆ Annual Salary: 8 million ~ 15 million yen.-------------【About the company】-------------Business Overview.Development and provision of advertising delivery platforms for Internet media(2) Providing marketing support services for advertisers and advertising agenciesThey support the development and introduction of the marketing automation system, the CRM/SFA and the chat tool.[Specifically...]In the realm of ad technology and digital marketing, they use cutting-edge technology to independently develop products that help our clients maximize their revenues.In particular, they are focusing on platform business, which analyzes users' access to ad spaces in web media and smartphone applications and delivers the most appropriate ads in a real-time auction format.In fiscal 2016, the core business expanded to the No. 1 scale in Japan.In addition, they have developed six products in-house: "SSP," "DSP," "DMP," "Marketing Automation," "CRM/SFA," and "Chatbot" for domestic and overseas markets.As of June 2019, they have six overseas offices in five countries, including Singapore, Vietnam, Indonesia, Thailand, and India. Even in rapidly growing Asia, we are working to maximize advertising revenue for local companies by leveraging Japan's advanced technological capabilities.Going forward, they will continue to lead the field of ad technology both in Japan and abroad, and take on the challenge of exploring unknown areas.-------------【 Job Description】-------------Recruitment BackgroundThe AD Platform business serves as the company's core engine, supporting advertisers, advertising agencies, and media publishers in optimizing distribution and maximizing revenues. As a highly stable core division generating over 3.5 billion JPY in revenue and sustaining 112.6% YoY growth, it stands as one of Japan's largest ad distribution infrastructures—yet holds immense untapped potential for further expansion.Operating multiple cross-functional products, including SSPs and DSPs, the platform aims to drive aggressive business growth by accelerating ad automation, deep optimization, data monetization, and cutting-edge AI implementation.Driven by this ongoing business expansion, the company is seeking a Senior Product Manager who can analyze customer pain points and business objectives to define core product optimization themes. In this role, the successful candidate will own the entire lifecycle—from roadmap formulation and PRD creation to development oversight and KPI optimization. While initially focusing on delivering concrete results within an assigned product or domain, the candidate is expected to eventually transition into a Manager or Product Lead track, taking on a broader scope of ownership across the platform.ResponsibilitiesAs a Senior Product Manager within the AD Platform domain, the candidate will lead the planning, development, and optimization of an assigned product or specific feature area.■ Product Planning & Requirement Definition・Optimization Ideation: Formulate product optimization themes driven by customer pain points, internal feedback, and rigorous data analysis.・Requirements & PRD Generation: Drive conceptual planning, define requirements, and author comprehensive Product Requirement Documents (PRDs) for new features and functional enhancements.・Strategic Prioritization: Design and manage prioritization frameworks anchored heavily on estimated business and customer impact.・Collaborative Specification Design: Partner closely with engineering, design, and business teams to evaluate and refine technical specifications.■ Roadmap Formulation & Development Drive・Roadmap Management: Formulate and operationalize the product roadmap for the assigned domain.・Agile Sprint Execution: Orchestrate sprint planning, progress tracking, and release operations in lockstep with development teams.・Stakeholder Alignment: Manage expectations, unblock dependencies, and facilitate critical decision-making across stakeholders.・Post-Launch Validation: Run performance verification cycles post-release to drive continuous iterative improvements.■ KPI Optimization & Growth Strategy・Metrics Monitoring: Track and audit core performance indicators, including revenue metrics, adoption rates, ad delivery effectiveness, and retention scores.・Data-Driven Diagnostics: Isolate platform bottlenecks through data analysis to design and execute high-impact mitigation strategies.・Value Maximization: Collaborate with sales, customer success, operations, and development units to consistently elevate the core value proposition of the product.・Market-Driven Innovation: Uncover new growth opportunities through a deep understanding of customer behavior, market movements, and competitive landscapes.■ Future Leadership Scope・Cross-Domain Expansion: Assume broader ownership over multiple functional areas based on performance, capabilities, and demonstrated results.・PdM Mentorship: Support the professional development and review processes for junior Product Managers.・Strategic Contribution: Participate directly in the formulation of high-level product strategies and mid-to-long-term roadmaps.・Leadership Transition: Expand responsibilities into a Manager or Product Lead track over time.Mission & Key Attractions of the Role1. End-to-End Decision-Making: From Strategy to Implementation・Full Lifecycle Ownership: Command every phase of the product lifecycle—from market analysis and product conceptualization to development oversight and post-launch validation.・Direct Influence on Leadership: Retain full authority over KPI settings and goal-management frameworks, giving a direct line of influence to executive leadership.・Strategic Autonomy: Step out of an execution-only role focused on "How" and immerse oneself in an environment where defining the strategic "Why" and "What" is expected.2. Advanced Big Data Analytics at Scale・Unrivaled Data Volume: Gain practical experience managing massive data sets, processing over 90 billion monthly impressions and millions of requests per second.・Sophisticated Market Modeling: Deepen statistical and quantitative analysis skills through highly complex market and competitor modeling.3. Highest-Difficulty Tech Optimization (RTB Systems)・Real-Time Bidding Complexity: Tackle one of the industry's most challenging technical milestones—optimizing real-time bidding (RTB) algorithms and low-latency infrastructure under intense processing demands.・Direct Business Impact: Work in a high-stakes environment where advanced mathematical and statistical models directly drive revenue outcomes, drastically accelerating market value in a highly exclusive domain.4. Mature Product Growth Coupled with 0→1 Incubation・Scaling Domestic Leaders: Take on the challenge of pushing a platform that already holds a top domestic market share to its next level of evolution.・0→1 Growth in Emerging Media: Spearhead greenfield initiatives in rapid-growth segments, including Connected TV (CTV) / Over-The-Top (OTT) video streaming, Digital Out-Of-Home (DOOH) signage, and retail media.・Balanced Skillset Acquisition: Cultivate a versatile product management toolkit by simultaneously balancing mature-phase optimization with net-new business exploration.5. Clear Pathway to Global Product Management・International Market Exposure: Build and execute product strategies targeted at major global markets, including North America, Europe, and India.・Global Ambition: Take on the ultimate mission of scaling a top Japanese platform into the No.1 product worldwide.-------------【 Requirements】-------------Required3+ years of experience as a Product ManagerExperience in developing product roadmapsExperience in creating PRDs, defining requirements, and drafting specificationsExperience collaborating with development teams to release and improve productsExperience designing KPIs or improving products based on KPIsExperience planning features based on user and customer challengesPreferredExperience in the B2B SaaS/platform sectorExperience with data products or AI productsExperience in AdTech, MarTech, or the advertising and marketing sectorsExperience in data analysis using SQL, BI tools, log analysis, etc.Experience with new products or in the 0→1 or 1→10 phasesExperience leading teams, mentoring junior Product Managers, and a management mindsetExperience taking responsibility for business KPIs, revenue, retention rates, usage rates, conversion rates (CVR), and lifetime value (LTV)--------------------------------------------------【Working Hours】10:00~19:00【Holidays】・Full holiday 2 day system (Saturday / Sunday) holidays・Annual paid leave・New Year Holiday・Summer Holiday・Winter Holiday【Welfare】・Book purchase subsidy (up to 30,000 yen per half year)・Refreshment allowance (up to 5,000 yen per month)・Rent allowance・Support system for acquiring qualifications and languages, and support for attending training courses (individual application required)・Working parents' support system・Refreshment leave system・Club activity allowance・Other in-house events (monthly get-togethers, etc.)・Use of Kanto IT Software Health Insurance Association's recreational facilities, affiliated sports clubs, etc.・Regular health checkups (once a year)-------------------------------------------------------------------------