offline marketing specialist

Company Description Alhayat Medical Group (AL Hayat Medical Clinics) has been delivering comprehensive healthcare services in Riyadh and across the Kingdom of Saudi Arabia for more than 25 years. Founded in 1999 by Mr. Rageh Al Agamy, the group is recognized for the efficiency of its medical staff and expertise across multiple specialties. Alhayat provides end-to-end medical care, from diagnosis to treatment, while keeping pace with the latest medical developments and technologies. The organization focuses on holistic health, including awareness, prevention, and psychological support, and is committed to continuous expansion and improvement to offer the best possible care to patients.Role Description The Offline Marketing Specialist is a full-time, on-site role based in Riyadh. This role is responsible for planning and executing offline marketing campaigns, including print materials, outdoor advertising, events, and in-clinic promotions to strengthen the Alhayat Medical Group brand. The specialist will coordinate with internal departments and external vendors to produce marketing collateral, ensure consistent messaging, and support patient acquisition and retention initiatives. Daily tasks include conducting local market research, analyzing campaign performance, managing budgets and timelines, and aligning offline activities with the overall marketing strategy. The role also involves supporting community outreach programs, health awareness campaigns, and patient education initiatives to enhance engagement and visibility.Qualifications Candidates should possess strong Communication and Customer Service skills to interact effectively with patients, partners, and internal teams.Candidates should possess Market Research and Marketing Strategy skills to plan, evaluate, and optimize offline marketing initiatives.Candidates should possess Sales-related skills to support promotional activities and drive patient acquisition through offline channels.Candidates should have experience in offline marketing tactics such as event management, print and outdoor advertising, and in-clinic promotion.Bachelor’s degree in Marketing, Business, Communications, or a related field is preferred.Strong organizational, project management, and time-management abilities, with attention to detail and accuracy.Ability to work on-site in Riyadh, collaborate with cross-functional teams, and manage multiple campaigns simultaneously.Familiarity with healthcare or service industries