Performance Associate Director
Assembly Global · Dubai, United Arab Emirates
Apply & track with Apply EdgeAssembly is made of the ingredients of the modern agency, bringing together data, talent, and technology to deliver a connected set of solutions for media + more to the best brands on the planet. We’re home to more than 1,800 of the industry’s top talent across 30+ offices, who bring unmatched global omnichannel media expertise + data, technology, and business consulting capabilities that find change and fuel growth for brands worldwide. Assembly is a proud member of Stagwell, the challenger network built to transform marketing. Learn more about Assembly here: https://www.assemblyglobal.com/ We’re currently recruiting for a Performance Associate Director as part of the growth of our Performance team.
Responsibilities
Client Strategy and Consultation: Collaborate with clients to understand their business goals, target audience, and key performance indicators. Provide strategic insights and recommendations for performance marketing campaigns to align with their objectives. Campaign Planning and Execution: Develop comprehensive performance marketing strategies across various digital channels, including PPC, SEO, social media advertising, display advertising, email marketing, and affiliate marketing. Oversee the end-to-end execution of campaigns, ensuring they are delivered on time and within budget. Data Analysis and Optimization: Utilize advanced analytics tools and performance metrics to monitor and analyze campaign performance. Continuously optimize campaigns based on data-driven insights to improve conversion rates, ROI, and overall campaign effectiveness. Budget Management: Manage clients' marketing budgets efficiently, allocating resources to the most impactful channels and campaigns while ensuring maximum return on investment. Team Leadership and Development: Lead and mentor a team of performance marketing specialists, providing guidance, support, and opportunities for skill development. Foster a collaborative and results-oriented team culture. Performance Reporting: Create and present regular performance reports to clients, showcasing the success of marketing campaigns, key metrics, and areas for improvement. Communicate complex data and insights in a clear and actionable manner. Industry Trends and Innovation: Stay updated with the latest trends, best practices, and advancements in performance marketing and the digital marketing industry. Implement innovative strategies and technologies to enhance campaign performance. Compliance and Ethics: Ensure that all marketing activities adhere to industry regulations, ethical standards, and data privacy laws. Client Relationships: Build and maintain strong relationships with clients, acting as a trusted advisor and demonstrating the value of our agency's performance marketing services.
Requirements
This role includes responsibility for leading diverse teams, our ideal candidate would have experience in managing paid media teams and departments of a comparable size (at least 4-5 employees). Extensive knowledge of MENA channel landscape, including Search, Social & Display. Significant agency-side experience within an entrepreneurial environment. Experienced in managing and organically growing a portfolio of clients across a variety of industry sectors. Experience of running teams both face-to-face and remotely. Strong verbal and written communication skills in EnglishAt Assembly, we have a responsibility to bring impact into our every day. This means we must always look for ways in which to be conscious citizens in our roles to support society and environmental sustainability. We encourage employees to; be a conscious citizen by actively participating in our organization’s sustainability efforts, help us promote environmentally friendly practices within the workplace, collaborate with community organizations and stakeholders to support initiatives aligned with our company's values, participate in volunteer activities that benefit the community. Employees are also encouraged to make suggestions and evaluate our business practices to identify areas for improvement in social and environmental performance. Employees at Assembly demonstrate commitment to sustainability and inclusivity in their actions and behaviours.