Performance Marketing Manager

The Giving Movement is HUMANITY IN MOTION!We’re a style revolution with a heart. Our mission is to make luxury fashion sustainable and meaningful. We’re in the heart of Dubai, where innovation and glamour meet.Our philosophy is simple, small acts multiplied by many can transform the world!The TGM team is a global squad of changemakers. We’re a force of positive change, and our team is at the heart of it all.Role Overview We are seeking a Performance Marketing Manager to own the entire paid media ecosystem - from strategy and creative planning to campaign execution and post-campaign analysis. This is a highly strategic and hands-on role for someone who thrives on data, creativity, and cross-team collaboration. Key Responsibilities Full-Funnel Strategy & Planning Define and own the paid media strategy across Meta, Google, TikTok, Snapchat, Apple Search Ads, and emerging platforms. Plan campaigns around product launches, seasonal drops, and brand activations, setting ROAS, CAC, and growth targets. Creative & Content Requirements Translate performance goals into detailed creative briefs for both graphic designers and the studio/shoot team, ensuring campaigns have the exact visuals and formats needed.Execution & Optimization Build, launch, and manage campaigns end-to-end, monitoring budgets and KPIs in real time. Continuously refresh creatives, audiences, and bidding strategies to avoid fatigue and maximize efficiency. Post-Campaign Performance Analysis Conduct deep-dive analyses on every major campaign to identify wins, lessons, and next steps. Present insights and recommendations to leadership and feed them back into future creative and media plans. Budget Ownership & Forecasting Allocate spend effectively by country and funnel stage, driving sustainable acquisition and revenue growth. Cross-Functional Collaboration Partner with CRM, social, and product teams to align campaigns with broader brand storytelling.Lead performance updates in company meetings and ensure alignment with overall growth initiatives.Requirements 4-6 years of experience in performance marketing with a consumer e-commerce or fashion/lifestyle brand. Expert knowledge of Meta Ads Manager, Google Ads, TikTok Ads Manager, Snapchat Ads Manager, and Apple Search Ads. Strong analytical ability with fluency in metrics such as ROAS, CAC, MER, and full-funnel attribution. Demonstrated experience briefing creative and shoot teams for paid-media content needs. Excellent communication and project-management skills to coordinate multiple campaigns and teams simultaneously. Fluency in English and Arabic (written and spoken) to create and review campaigns for multiple markets. Nice to Have Regional experience scaling paid media in the GCC or MENA market. Familiarity with Appsflyer, Tableau, or other analytics tools. Fashion/lifestyle e-commerce background.Why TGM: Be part of a high-growth, purpose-driven brand where you’ll own real impact across acquisition, retention, and how growth is scaled.Heads up! Due to the volume of applications we get, only those who make the shortlist will hear from us for interviews. If you don't hear back, it means it is unlikely we are able to hire you at this time. But no worries, we’ll keep your details on file for future openings. In the meantime, follow our LinkedIn page to stay in the loop for any new opportunities! 🌟📲