Portfolio/Campaign Manager (Sri Lanka)

As a Portfolio/Campaign Manager, you will drive portfolio and campaign initiatives that support customer activation, engagement, and retention strategies. You will work closely with cross functional stakeholders to design, execute, monitor, and optimise campaigns while ensuring strong project governance, stakeholder alignment, and business impact.What You'll Do and How You'll SucceedPortfolio and Campaign ManagementUnderstand portfolio priorities and initiatives agreed with key stakeholders.Develop campaign and programme frameworks for activation, engagement, and retention across customer segments and product portfolios.Identify target segments based on product types and customer profiles in collaboration with portfolio and product teams.Support the design and operationalisation of campaign delivery frameworks, including audience selection, communication planning, and channel strategy.Monitor campaign effectiveness and establish communication protocols and feedback mechanisms with stakeholders.Drive offer communications through optimisation of messaging and channel mix.Design campaigns, support execution, and oversee campaign performance to achieve desired outcomes.Establish review and monitoring frameworks to measure programme performance before, during, and after campaign periods.Manage assigned project deliverables within agreed quality standards and budget.Develop structured deliverables and recommendations using data driven insights and stakeholder inputs.Client ManagementManage projects and take ownership of deliverables and stakeholder discussions.Navigate complex stakeholder and team dynamics to drive successful outcomes.Lead engagements independently while seeking guidance when appropriate.Influence decision making and collaboration across multiple teams and stakeholder groups.We'd Love to Hear From You If...ExperienceYou have a bachelor's degree or postgraduate qualification in marketing.You have 5 to 7 years of experience managing marketing campaigns or credit card and debit card portfolio and campaign management.You have experience managing multiple campaigns and initiatives simultaneously.Technical ExpertiseStrong understanding of campaign management, customer engagement, and portfolio strategies.Experience with campaign design, execution, performance monitoring, and optimisation.Familiarity with customer segmentation, communication planning, and channel management.Understanding of current marketing trends and campaign best practices.Ways of WorkingStrong critical thinking and problem solving skills.Excellent stakeholder management, project management, and collaboration capabilities.Strong presentation and communication skills.Ability to work independently while managing competing priorities.Strong focus on outcomes, execution quality, and continuous improvement.Assignment DetailsLocation: Colombo, Sri LankaEmployment Type: Contract---Who We AreThakral One is a consulting and technology services company headquartered in Singapore, with a pan-Asian presence. We focus primarily around technology-driven consulting, adoption of value-added bespoke solutions, enabling enhanced decision support through data analytics, and embracing possibilities in the cloud. We are heavily inclined towards building capabilities collaboratively with clients and believe strongly in improving grounded and practical outcomes.This approach is possible through our partnership with leading global technology providers and internal R&D teams. Our clients come from Financial Services, Banking, Telco, Government, Healthcare, and Consumer-oriented organisations.